article thumbnail

Prediction: 50% of media relations positions will be eliminated in 10 years

Communications Conversations

On one hand, I see a lot of people still working in an environment similar to 2001. Mainstream media still dominated the landscape. In fact, my prediction: 50% of all media relations jobs will be eliminated in 10 years. Consider the facts: FACT: Mainstream media reach continues to wane. A whole lot, methinks.

article thumbnail

Meet the Media: Josh Fisher, Executive Editor or FleetOwner

Bianchi Biz Blog

I believe those are the stories that readers can relate to—or want to connect to. I had my first staff byline at a small Connecticut newspaper in 2001. How long have you been in journalism and how did you get started? I started off covering education and other local issues.

Meeting 94
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

7 Important Principles Of Media Coverage Every Business Needs To Know

Polaris

When something major happens, such as the Boston Marathon bombings or 9/11, media are totally consumed. In September 2001, I was working on a credit card launch for a Canadian bank. Media Relations' Even if they work on an unrelated beat, their editors bring them in to help. 5: Harness eminence and prominence.

Banking 100
article thumbnail

Survey: Most PR Pros Say that Media Relations is Getting Harder – Here’s What You Can Do About It

Deirdre Breakenridge

By Frank Strong, Founder & President of Sword and the Script Media. Media relations is hard and getting harder. A majority (68%) of respondents said media relations is getting “harder” (53%) or “much harder” (15%). Media relations isn’t just harder, it’s beginning to sound like a sparring match.

Survey 377
article thumbnail

The Top 10 PR Tech Vendors by Familiarity and Favorability

Sword and the Script

Ned launched “ Job of the Week ” (JOTW) email newsletter in 2001 as a free resource for PR and communications professionals looking for work. Some of the more recent posts include the following: Corporate Communications is Taking More PR Work In-House, finds Survey; Media Relations Gets Even Harder.

Survey 71
article thumbnail

Our Industry, Your Answers: Breaking Down the 2018 JOTW Communications Survey

Waxing UnLyrical

According to respondents, 51% say media relations is getting harder to do in today’s environment while about 50% also say social media-related duties are becoming more difficult to do – especially in what is now being viewed as a more “pay-to-play” environment. “It The newsletter is available online at www.nedsjotw.com.

Survey 74
article thumbnail

Entertainment & Sports Section New Member Spotlight

PRSay

I was able to jump in there with the media relations and publication relations teams at a time the country was on fire with Olympic pride and the Olympic movement was more popular than ever. And it’s only been 15 years since our new owners purchased the organization in 2001, and that’s when it really turned the corner.

Sports 61