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Public Relations and COVID-19: Studies Surface Challenges, Changes and Optimism  

Sword and the Script

Public relations has wrestled with messaging during the COVID-19 pandemic, but studies also show it has improved business collaboration and internal communications The events of 9/11 changed air travel. For example, I was part of the B2B technology PR community in 2001, and it was decimated when the so-called tech bubble burst.

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Meltwater Quietly Goes IPO [PR Tech Sum]

Sword and the Script

For the last couple years, I’ve been curating news from the PR technology community into a monthly summary I call the PR Tech Sum. However, the exchange posted an announcement and YouTube video , which contained some interesting facts: Jørn Lyseggen founded Meltwater “in shack number 15 on Tjuvholmen, Oslo in 2001.”. Welcome to 2021!

Pitching 148
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Behind the Headlines With Howard Stutz

Cision

I oversaw corporate communications for Anchor Gaming – a publicly traded slot machine developer – before the company was sold to International Game Technology in 2001. How did you get your start in corporate communications?

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Notified by Intrado is a Promising PR Software Tool that Supports 5 Central Duties in Public Relations [PR Tech Briefing]

Sword and the Script

The presenter used Shake Shack (NYSE: SHAK), a popular fast-casual restaurant, that started out as a hotdog cart in Madison Square Park in 2001 and went IPO in 2015, as an object of the demo. Notified says some customers use this for internal communications too. 2) Listen: simple searches and monitoring. 8) History and backstory.

Software 113
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PR measurement by valuing intangible assets–brand and reputation

Stuart Bruce

This year’s GIFT report does show that the situation is improving as the Institute of Practitioners in Advertising recommissioned a survey of equity analysts originally undertaken in 2001 to analyse if opinions over the impact of brands has changed and whether intangible assets should be included in annual reports.

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Paying for the destruction of public relations

PR Conversations

In 2001, a British installation artist, Michael Landy, won a commission for his work, Break Down, that involved the destruction of all his possessions as a reaction to the consumerist society. That’s the output of over 2,500 leaders from business, government, international organizations, civil society, academia, media and the arts.

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Why I’m Focusing on Blockchain Applications for PR

Where the Fishermen Ain't

I Suspect That Public Relations Largely Dismisses Blockchain Technology Because of Its Strong Association with Bitcoin. In August 2001, I started blogging and writing about these and other developments. This is a Mistake. The rest of the story should be familiar to most of the people who read this; for everyone else, there’s LinkedIn.

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