article thumbnail

Meltwater Quietly Goes IPO [PR Tech Sum]

Sword and the Script

For the last couple years, I’ve been curating news from the PR technology community into a monthly summary I call the PR Tech Sum. However, the exchange posted an announcement and YouTube video , which contained some interesting facts: Jørn Lyseggen founded Meltwater “in shack number 15 on Tjuvholmen, Oslo in 2001.”. Welcome to 2021!

Pitching 148
article thumbnail

Prediction: 50% of media relations positions will be eliminated in 10 years

Communications Conversations

On one hand, I see a lot of people still working in an environment similar to 2001. And where adoption of new approaches and technologies is the norm. FACT: The way in which Millennials consume news is increasingly fragmented. And that’s exactly what I want to talk about today. Smart phones weren’t even a thing yet.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Notified by Intrado is a Promising PR Software Tool that Supports 5 Central Duties in Public Relations [PR Tech Briefing]

Sword and the Script

The presenter used Shake Shack (NYSE: SHAK), a popular fast-casual restaurant, that started out as a hotdog cart in Madison Square Park in 2001 and went IPO in 2015, as an object of the demo. If you spend a lot of time in these systems, a little thing like clicking around becomes tedious and time-consuming. 8) History and backstory.

Software 113
article thumbnail

CSR Trends for PR and Media Relations Professionals

Cision

In 2001, France was one of the first countries to require CSR reporting, though initial compliance was low. Many major employers, including some of the largest Silicon Valley technology companies, started to offer benefits for same-sex partners and other support for LGBTQ causes, in the 1990s and 2000s.

article thumbnail

7 Important Principles Of Media Coverage Every Business Needs To Know

Polaris

Large news corporations assign journalists to beats: food, technology, health, fashion, municipal politics, entertainment and more. When something major happens, such as the Boston Marathon bombings or 9/11, media are totally consumed. In September 2001, I was working on a credit card launch for a Canadian bank.

Banking 100
article thumbnail

The 5Ps of Marketing Artificial Intelligence

PR 20/20

I didn’t understand the underlying technology at the time, but when I read Automate This by Christopher Steiner in late 2012 I became convinced that artificial intelligence would transform marketing as we know it. The accelerated funding helps these companies invest in the talent and technology needed to make their software smarter.

article thumbnail

Our Industry, Your Answers: Breaking Down the 2018 JOTW Communications Survey

Waxing UnLyrical

Regardless of the organization or industry you serve, corporate communications and PR can be a time-consuming, workday-busting affair with little or no set schedule. Anything is Easy if You Try Hard Enough. And while powerful tools are constantly being developed for our trade, some things are just becoming much harder to accomplish.

Survey 74