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Meltwater Quietly Goes IPO [PR Tech Sum]

Sword and the Script

However, the exchange posted an announcement and YouTube video , which contained some interesting facts: Jørn Lyseggen founded Meltwater “in shack number 15 on Tjuvholmen, Oslo in 2001.”. It’s “algorithms analyze 500 million documents” and “12 trillion searches every day.”. The company serves “28,000 customers” around the world.

Pitching 149
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Information Asymmetry: The Informed Minority Advantage

Doctor Spin

Stiglitz, who won the Nobel Prize in Economics in 2001 for analysing markets with asymmetric information. Information asymmetry negatively impacts performance in goods settings and positively in services settings, while information sharing has stronger favourable effects in consumer markets and is weaker in relationships over 6 years old.”

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Prediction: 50% of media relations positions will be eliminated in 10 years

Communications Conversations

On one hand, I see a lot of people still working in an environment similar to 2001. FACT: The way in which Millennials consume news is increasingly fragmented. And, I can’t even begin to imagine how the yet-to-be-named generation (my kids–ages 0-13 now) will be consuming media in 10 years.

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7 Important Principles Of Media Coverage Every Business Needs To Know

Polaris

When something major happens, such as the Boston Marathon bombings or 9/11, media are totally consumed. In September 2001, I was working on a credit card launch for a Canadian bank. The other aspect of conflict—BIG conflict—is the need to put a story on the back burner from time to time.

Banking 100
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Notified by Intrado is a Promising PR Software Tool that Supports 5 Central Duties in Public Relations [PR Tech Briefing]

Sword and the Script

The presenter used Shake Shack (NYSE: SHAK), a popular fast-casual restaurant, that started out as a hotdog cart in Madison Square Park in 2001 and went IPO in 2015, as an object of the demo. If you spend a lot of time in these systems, a little thing like clicking around becomes tedious and time-consuming.

Software 115
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6 Pro Tips to Create Bigger Buzz for Your Business

Cision

Birchbox has a cascade of triggers to perpetuate the consumer relationship. The samples (and email campaigns) trigger her to buy (Birchbox sells consumer products online). Over 900,000 Reserve and National Guard troops have been mobilized to active duty status since 9/11/2001. Who doesn’t want to talk about that?

Energy 120
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Our Industry, Your Answers: Breaking Down the 2018 JOTW Communications Survey

Waxing UnLyrical

Regardless of the organization or industry you serve, corporate communications and PR can be a time-consuming, workday-busting affair with little or no set schedule. Anything is Easy if You Try Hard Enough. And while powerful tools are constantly being developed for our trade, some things are just becoming much harder to accomplish.

Survey 74