Presspage

JULY 11, 2023

Local teams need guidance and framework to know what they can do, but they also need freedom to act locally in order to connect with local audiences." Reem highlights the comprehensive nature of content management within her team, encompassing both global and local aspects.

Strategy 60

Strategy Communications Local Technology 60

Waxing UnLyrical

JULY 30, 2015

The July edition of #measurePR focused on an area most PR pros don’t often think about: internal communications. Here’s some of what we talked about: On best practices for internal communications and the measurement thereof: A2 Measure the right things, not just the easy-to-measure ones. ’ #internalcomms #measurepr.

Internal 40

Internal International Communications Measurement 40

Onclusive

APRIL 12, 2018

We also had only a few in-country marketers who were managing our corporate presence and reputation locally in international markets, and we now have strong talent in our growing international markets. Site analytics and competitive audits should be key measures of PR and content marketing effectiveness.

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

Cision

JULY 27, 2016

UNCF is a fast-paced organization with a lot of moving parts, local offices and internal divisions. My favorite moment was when our new team, the Branding, Marketing and Communications (BM&C) Department, presented our work plan to development staff throughout our 37 local development offices.

Nonprofit 120

Nonprofit Local Travel Social Media 120

Cision

JULY 11, 2017

Perhaps you have a widespread international pickup to consider. Maybe you work closely with a local TV station and need to consider broadcast monitoring. Not only will this help give you a leg up in your competitive industry space, but you can use comparative analytics to evaluate data like company mindshare and audience demographics.

How To 265

How To Media Software Agriculture 265

Newsfile

FEBRUARY 27, 2024

News) Comtex Moody’s Analytics Newstex Postmedia Top 17 Media Outlets for Your Press Releases Let’s dive into the crux of the matter: the top 15 media outlets that can turbocharge your press release distribution efforts. These global giants have immense reach and help propel your press release onto the international stage.

Financial 52

Financial Media Analytics Data 52

Bianchi Biz Blog

JUNE 16, 2022

Now officially known as the North American International Detroit Auto Show (NAIDAS) – a recent change acknowledging the Motor City in this major show’s name – one of the auto industry’s premiere events for automakers and suppliers alike will end its almost four-year hiatus this fall. Supplier Opportunities.

Technology 86

Technology Automotive Mobile Conference 86

Presspage

FEBRUARY 28, 2019

While the overall goal may be the same, the audience is segmented, and content must be developed for each segment based upon their unique attributes, interests, and behaviors as discovered in website analytics or other research. Leverage Local Expertise. Organize Content Production. Promote Content.

How To 90

How To Local Analytics Social Media 90

Cision

MAY 18, 2016

We are winning more and more international clients, and our presence in other countries grows rapidly. We should plan in advance, react fast, know everything, have excellent communication and analytical skills and be available to react 24/7. What will this role entail? Global companies have diverse audiences.

Corporate 159

Corporate Groups Local Enterprise 159

PR Fuel

JUNE 11, 2020

You may not need to reach an international audience. Reporters always like to run “local kid does well” stories. Track Your Analytics. Many people are surprised at the analytics they receive from their press releases. Analytics will show if they were right or not. The data does not lie.

How To 98

How To Newspapers Analytics SEO 98

Critical Mention

JULY 15, 2020

Among a host of other features and functions, the Media Contact Database allows users to quickly locate contact information for local and national journalists, influencers and outlets via an easy-to-use interface. We believe current and future customers will quickly see this as a major marketplace differentiator.”. www.criticalmention.com.

Media 108

Media Radio Television Engineering 108

Communications Conversations

DECEMBER 6, 2022

Create reports and track social analytics on a monthly basis (absolutely). Keep in mind, many of these responsibilities are public-facing, so screwing up and making mistakes has bigger consequences than some other similar roles (internal comms, for example). Manage social media influencer programs (many times). I could go on.

Transportation 74

Transportation Social Media Exercises Energy 74

5W PR

SEPTEMBER 11, 2019

Some offer a plateful of other PR courses like crisis communications, event planning and management, research and analysis, ethics, public speaking, nonprofit communication, international PR, sport and entertainment PR, campaigns and consulting. The elective courses allow students to focus on particular areas of public relations.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Contently - Strategy

JULY 22, 2021

But in that sea of platitudes, one message stood out: a video from then-Marriott International CEO Arne Sorenson getting choked up talking about how the pandemic would impact associates through no fault of their own. Today, Traveler spans 87 local editions across the globe. ” Local travel for a global audience.

Travel 58

Travel Hotels Storytelling Content Marketing 58

PR 20/20

JUNE 22, 2022

If you’re unfamiliar with HUGs, we’re communities of local HubSpot users and industry experts who regularly meet for learning and discussion opportunities. Teams can also use HubSpot’s sales analytics tool to review data like completed activities, deals created, and deal push rate, for each sales rep.

Mobile 75

Mobile Trade Shows Knowledge Base Tools 75

Melissa Agnes

NOVEMBER 19, 2014

Some crises need immediate intervention, while others can be addressed through a slower, more analytical fashion. In wanting to volunteer for a position as a tactical medic/doctor on a local SWAT team, he attended the two-week school alongside veteran police officers, detectives, and sergeants. The Doctor in SWAT School.

Crisis Management 266

Crisis Management Crisis System Policies 266

Deirdre Breakenridge

NOVEMBER 3, 2016

Are you helping the organization seek media coverage for their events and local fundraisers? What database management systems should young professional familiarize themselves with (Mailchimp/Constant Contact, Google Analytics, etc)? For instance: Are you offering to manage the organization’s or the group’s social media?

Trade Shows 150

Trade Shows Community Social Media Resources 150

Stephen Waddington

MAY 16, 2019

Christian headed to London to work at an agency called Freuds before heading back north to work for a local agency. He cited Google Analytics, Google Tag Manager, Photoshop, Mailchimp and video production as sought after skills. He set up his own business before heading up W North. I’ve worked on communications, marketing and sales.”

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Shift Communications

MAY 3, 2016

In one year, 25% of the junior staff has participated in our MT the program which gives them hands on experience with tools ranging from Google Analytics to Social Advertising, survey best practices and keyword/SEO research. We leverage a service called Voicestorm to engage internal ambassadors to learn and share industry news.

Technology 60

Technology Marketing eBook Training 60

Burrelles Fresh Ideas

JUNE 20, 2023

Fresh and Seasonal Produce: Summer is the perfect time to enjoy an abundance of fresh, locally sourced fruits and vegetables. Consumers appreciate businesses prioritizing eco-friendly practices, such as using compostable packaging, sourcing locally, reducing food waste, green garden waste and supporting ethical farming practices.

Brand 40

Brand Branding Local Instagram 40

Maxim Behar

JANUARY 3, 2021

Just one simple word repeated many times dominates my all biography – work, work, work… I am an international PR expert, Harvard Kennedy school Graduated, but also have a diploma from Universities in Prague, Yokohama, Seattle, London, and Berlin. I hope I reached the target, sales, and popularity of the book speak for themselves.

Local 52

Local Writing Social Media Interviews 52

Wadds Inc.

AUGUST 14, 2023

Looking at the two major European business centres of Germany and France, even with Germany technically in recession, it is clear that the German communication market is providing growth opportunities for local and international agencies. Agencies are increasingly looking at AI, use of data and data analytics.

Agency 52

Agency Sports Public Affairs Creativity 52

Stuart Bruce

MARCH 18, 2015

Experimenting with paid media locally for my wife Karen Bruce who is a local councillor. Improve my knowledge of Google Analytics from good to a ‘lot better’! Re-read the CIPR Google Analytics guide to make sure I haven’t missed anything! Attend the CIPR Google Analytics course? Free webinars.

Training 60

Training Ethics Course Analytics 60

PR Fuel

OCTOBER 16, 2020

You may not need to reach an international audience. Reporters always like to run “local kid does well” stories. Track Your Analytics. Many people are surprised at the analytics they receive from their press releases. Analytics will show if they were right or not. The data does not lie.

How To 52

How To Newspapers Analytics SEO 52

PR Fuel

OCTOBER 16, 2020

You may not need to reach an international audience. Reporters always like to run “local kid does well” stories. Track Your Analytics. Many people are surprised at the analytics they receive from their press releases. Analytics will show if they were right or not. The data does not lie.

How To 52

How To Newspapers Analytics SEO 52

Sword and the Script

OCTOBER 29, 2019

Later that evolved to include email distribution and the analytics that are the basis for CRM. There is an analytics layer that runs across all of these that tells you who opened what emails and clicked thru to view what content. Some communicators on Prezly even use this for internal communications. Distribution through email.

Pitching 63

Pitching Analytics Enterprise System 63

Communications Conversations

APRIL 13, 2017

The team is full of experts that act as an internal agency to our staff clients. At the AAN, we have an internal “coffees and case studies” meeting to discuss highlights from campaigns in which we have tried new and innovative techniques. I will say, I fell in love with Google Analytics four years ago while attending ConFab.

Case Study 113

Case Study Study Analytics Meeting 113

Melissa Agnes

NOVEMBER 19, 2014

Some crises need immediate intervention, while others can be addressed through a slower, more analytical fashion. In wanting to volunteer for a position as a tactical medic/doctor on a local SWAT team, he attended the two-week school alongside veteran police officers, detectives, and sergeants. The Doctor in SWAT School.

Crisis Management 157

Crisis Management Crisis System Policies 157

PR 20/20

JUNE 26, 2018

We’ve worked with select markets over the years to establish internal expertise, and we know that it’s a game-changer for our team and for the quality of client work, strategy and results when we can establish domain expertise within an industry. Or, how do you ensure your internal marketing team is continually improving?

Industry 58

Industry Insurance Insurance Resources 58

Sword and the Script

AUGUST 14, 2018

Third, the data analytics on the backend isn’t just for journalists. a) Press releases typically get more internal scrutiny than any other category of public facing content. It’s an opportunity for those that are ready. PR should be taking a close look at the content that’s trending. A good place to start is with your own content.

Survey 102

Survey Report Media B2B 102

Burrelles Fresh Ideas

NOVEMBER 7, 2023

During the summer, I had the opportunity to work as a public relations intern in the clean energy space. Perhaps the best way to learn about agency life and a particular employer is to set up informational interviews with current and past employees. Here’s what a couple of them had to say about their agency experiences.

Agency 88

Agency Energy Crisis Management Industry 88

PR 20/20

MARCH 26, 2020

Internal and External Communications. Consider any proactive communications that need to be sent to internal and external audiences regarding: What added precautions your business is taking to protect the health of employees or customers entering its doors. Your audience will see through it, and you'll risk damaging your brand.

Crisis 92

Crisis Marketing Healthcare Resources 92

ImPRessions - Crenshaw Communications

MAY 3, 2017

And exposure to eager PR students helps fill the new hire or intern pipeline. Consider panels, webinars, guest-teaching at local schools and more. Is it time for that web analytics session? Teaching, whether remotely or in a classroom, hones your speaking skills and offers an edge in PR presentation. Hate numbers?

Writing 149

Writing Education Pinterest Creativity 149

Critical Mention

JULY 22, 2020

Acquire accurate data from millions of local and national outlets, reporters, editors, producers, influencers, bloggers and more. Critical Mention’s Media Contact Database was Built in-House with the User Experience at the Forefront. Access records updated for accuracy more frequently than any competitive product.

Media 111

Media Data Local Tools 111

PR 20/20

SEPTEMBER 17, 2019

“You'll connect with an incredible community of experts and uncover tactical advice from industry-leading practitioners in the vast world of SEO, mobile, conversion optimization, local search, and more.”. As you’ll see from the 2019 agenda , this one goes deep on SEO, diving into topics like link building and local ranking opportunities.

Conference 97

Conference Marketing Case Study Content Marketing 97

PRSay

DECEMBER 7, 2016

Making an additional commitment to mentor candidates is optional for the panelists and something that a Chapter Accreditation chair or participating organization’s APR designee can coordinate with other local professionals if needed. analytical skills) and 1.4 The onus to mentor does not fall on the panelist. Control analysis.

Analysis 60

Analysis Local Data Technology 60

Contently - Strategy

APRIL 10, 2019

Rodman started commenting publicly on international politics, and both Congress and human rights groups began to investigate whether the lavish gifts he brought Kim Jong-un were a breach in diplomatic law. To change that perception, PokerStars started by celebrating big winners locally , away from a computer screen.

Company 78

Company Marketing Education Data 78