PR Fuel

SEPTEMBER 16, 2020

PR stands for Public Relations. It’s a broad term that refers to all the ways your company interacts with the public and with the news media. There are five key components to public relations that should all work together to build and improve your company’s reputation. Reputation and Brand Management.

Crisis Communications 105

Crisis Communications Product Launch Crisis Reputation 105

ImPRessions - Crenshaw Communications

FEBRUARY 11, 2016

In the public relations world, thought leadership is a big deal, but the term can start to feel old, fast. For many who work in specialized niches, like B2B technology or high-end interior design, thought leadership is highly desirable, helping to improve a brand’s reputation and even its bottom line. Write the book.

Leadership 149

Leadership Product Launch B2B Software 149

Newsfile

FEBRUARY 28, 2024

Melissa Strle Dive into the dynamic world of Public Relations with this essential PR glossary. A press release (also known as a news release) is an official statement issued by an organization to announce news, events, product launches, or other relevant information. What is Reputation Management? What is Brand Sentiment?

Viral 52

Viral Crisis Communications SEO Reputation 52

PR Fuel

JANUARY 24, 2022

PR campaigns can boost your reputation, raise brand awareness and boost customer loyalty. Use press releases to spread awareness for a product launch or an important business milestone. The success of your PR campaign largely depends on your press release writing talents. Choose the Right Platform and Distribute Wisely.

Creativity 110

Creativity Data Measurement Product Launch 110

PR Fuel

MARCH 14, 2021

Not only will you pique the interest of journalists who may want to write a story on your business, but you’ll also be able to attract the attention of qualified leads. Press releases are meant to pique the interest of journalists so that they include the information in their publications for readers who would be interested.

SEO 52

SEO Engineering Web Trade Shows 52

Presspage

FEBRUARY 10, 2020

According to Bloomberg, in the US, there are six Public Relations professionals for every journalist, and the rest of the world is catching up. It’s your job to build a reputation as a thoughtful PR professional who knows the relevance of their stories and who can tell them best. Personalize your PR pitches.

Pitching 78

Pitching Advertising Advertising Product Launch 78

Remote PR Jobs

MARCH 27, 2024

A well-crafted public relations case study can be an immensely powerful tool for PR professionals, agencies, and freelancers. Dive into our comprehensive guide on how to write compelling public relations case studies that resonate with your audience and drive results. Start writing your next standout case study today!

Case Study 130

Case Study Study Writing How To 130

Presspage

NOVEMBER 20, 2018

Brands have to find a way to communicate who they are, what they do and what they believe in that goes beyond an earnings report or product launch announcement. And it's more important than ever in the Public Relations professional's toolset. A Newsroom Editor's Role in Reputation Management.

Brand 60

Brand Branding Journalism Product Launch 60

Sword and the Script

NOVEMBER 4, 2014

Writing on the Ignite Social Media blog, Bruna Camargo gave the vehicle manufacturer good grades for its response, “Instead of issuing some lame press release about how they’re sorry their guy couldn’t be more eloquent, they embraced it, rolled with it, and are now about to bank on it. Use your own product. Talk about rags to riches.

Crisis Communications 116

Crisis Communications Creativity Crisis Communications 116

Prohibition

JANUARY 14, 2022

Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. But you can guard against them by putting in place a PR crisis plan before they happen – and reacting quickly if your business is struck with bad publicity. Are you prepared for a PR crisis?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Waxing UnLyrical

DECEMBER 14, 2016

Major PR objectives like reputation management , relationship and task management can be streamlined by building out an employee network on social media. If you are concerned about the risk of reputation management, you can create and enforce guidelines to control your employees’ activity. How does it figure in PR?

Employee 40

Employee Measurement Social Media Product Launch 40

PR 20/20

JANUARY 15, 2019

To find what trends marketers need to keep watch on this year, we turned to our network of trusted publications and influencers. We’ve repeatedly heard that due to the explosion of low-quality blog writing, content marketing is dead. Live streaming events, Q&As or product launch. CMO.com: Account-Based Marketing.

Trends 57

Trends Marketing Software Video 57

Burrelles Fresh Ideas

MARCH 12, 2024

A clear and consistent brand builds your reputation in the minds of consumers and helps you stand out from the competition. trillion , and other brands have spent decades building their reputation. A robust social media and PR strategy can supercharge your early efforts and help you build a reputation quickly.

Social Media 78

Social Media Strategy Media Reputation 78

Newsfile

JANUARY 30, 2024

Writing copy for social media is the most popular use for AI, according to 64% of PR pros. List and rank the top five most effective PR strategies for the technology industry, focusing on new product launches. Multimedia in PR Trends In 2024, your public relations strategy should incorporate various multimedia elements.

Trends 105

Trends YouTube Video Social Media 105

PR Conversations

SEPTEMBER 22, 2015

stereotypes that persist about women in public relations. For the Italian women I surveyed, a career in public relations was their first choice of occupation. Other strategic areas that relate include interpreting numbers and translating them into meaningful data about reputation, organizational issues, crisis management and so on.

Interviews 40

Interviews Enterprise Corporate Internal 40

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Michelle Garrett , Public Relations Consultant and Writer, Garrett Public Relations. To that end, this year’s roundup is uh-mazing. More show and less tell.

Marketing 189

Marketing Content Marketing Data Social Media 189

Cision

APRIL 7, 2017

What’s their writing style, what’s their background, is there a common thread in their articles? Whether we’re planning for a product launch, a brand refresh or the opening of a new concept, planning is key. The reality is that the general public won’t care about a particular influencer, but their followers go nuts for them!

Pitching 228

Pitching Agency Social Media Creativity 228

Beyond PR

APRIL 12, 2016

It’s traditionally looked at as something to strive for when announcing personnel changes, product launches and other company news. Earned media from a reputable source your audience trusts is going to have the biggest impact. Expand social media presence. Gain audience insights.

Content Marketing 40

Content Marketing Marketing Media Reputation 40