Sword and the Script

AUGUST 4, 2020

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Over time, the digital community warmed to the term again.

Media Relations 152

Media Relations Media Print Software 152

Ethical Voices

JANUARY 30, 2023

Joining me on this week’s episode is Scott Brooks , a public relations specialist for the TVA. My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years.

Ethics 89

Ethics Journalism Radio Television 89

Cision

NOVEMBER 21, 2017

It is no longer enough to keep track of your brand’s mentions from big publications like the New York Times and the Wall Street Journal. Understand the Present – Where is your brand now? Will these still be present in the next five years? How to do that? It all starts with the news you are taking in.

How To 149

How To Social Media B2C Television 149

PRSay

MARCH 22, 2017

Presenters sometimes make mistakes at awards shows, but this year’s Best Picture mix up at the Oscars on Feb. A rep for Oscar vote-counters PricewaterhouseCoopers (PwC) apparently gave Beatty the Best Actress card, which had winner Emma Stone’s printed name on it. Aside from presenter errors, a lot can go wrong on live television.

Crisis 119

Crisis Sports Television Print 119

Prakkypedia

MAY 31, 2015

Did you keep a copy of the news article, or had you already told your connections in advance to watch the television to catch your seven seconds of fame? save your media coverage to mention during public presentations and pitches for work. Prakky public relations presentation at X-Pol. What happened next?

Media 60

Media Television Radio Newspapers 60

Maxim Behar

SEPTEMBER 19, 2022

Well, just two days before, I stayed up all night thinking of a present for him. After that, we moved on to his present - a meeting with several British businessmen, in front of whom I had the opportunity to talk about Bulgaria, what a great country it is, how they should not hesitate, even for a second, and immediately come to invest in us.

Newspapers 52

Newspapers Ethics Meeting Hotels 52

Maxim Behar

JANUARY 11, 2024

And that's why when I get up in the morning, I make coffee and with it, I always read an article that was written yesterday about the Public Relations business. When he presented it to journalists, he said, "This is the car, I put petrol in it, start the engine, and off it goes". Then many journalists wrote that this had no future.

Leadership 59

Leadership Social Media Creativity Ethics 59

Waxing UnLyrical

APRIL 18, 2011

Generally our eyes and ears are focused on traditional media (print, radio, television). The benefit of having that instant feedback from the public is invaluable. Previous to this she was the managing editor of U of R Report, the University’s faculty and staff internal publication, and a print journalist in Manitoba.

Crisis Communications 66

Crisis Communications Web Print Crisis 66

Maxim Behar

APRIL 2, 2024

The media in its classical form — already long known as traditional media, which continues to linger on today — existed long before PR, particularly in print media. The most skeptical of them even argue that the field and practice of public relations have remained the same — it’s just stumbled upon some new communication channels.

Print 64

Print Social Media Web Television 64

Bianchi Biz Blog

APRIL 29, 2024

Joanne Chan, founder and managing director at LBS Communications The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. More info here.

Marketing 92

Marketing Local Crisis Management Internal 92

Maxim Behar

NOVEMBER 15, 2023

Tonight, we have a very erudite, broad-minded, and informed expert who sees things happening under the surface of the media and public space. Let's open the door a little bit for the public and get into this very important profession of PR, public relations. What are these relationships with the various strata of public life?

Hotels 64

Hotels Newspapers Journalism Ethics 64

PR Fuel

AUGUST 7, 2018

Your company, Teddy Bear Clothes Incorporated, is announcing the release of their brand new Harry Potter tie-in line of teddy shirts, and you were tasked with getting the word out to the papers and television stations. Presentation matters. This means they’re actively looking for reasons not to print your press release.

Writing 40

Writing How To Report Comparison 40

Sword and the Script

AUGUST 6, 2019

There’s a lot that’s happened over the last month among vendors that make technology for public relations (PR) professionals – and I can’t wait to show you this month’s summary of news from the PR technology community. The average selling price for TrendKite – according to a presentation Cision gave to investors – is $19,000 annually.

Marketing 63

Marketing Pitching Corporate Tools 63

Cision

MAY 12, 2015

While some may see that as daunting, many have relished the new opportunities it presents and innovated methods for connecting with target audiences. Without further ado, here are RaeAnn’s answers to how public relations has changed and how she has innovated in this space: How has PR changed over the last five years?

Data 120

Data Nonprofit Instagram Analytics 120

MaccaPR

MARCH 7, 2016

When your brand is mapping its media outreach strategy, it’s easy to get hung up on the usual suspects: public relations, paid advertising, social media and content marketing. According to statistics from the American Society of News Editors, print news staffing fell by 65 percent from 2005-2015.

How To 48

How To Media Print Real Estate 48

Cision

MAY 21, 2015

In these weekly podcasts originating from Toronto, Ottawa and Chicago, Gini Dietrich of Arment Dietrich, Joseph Thornley of Thornley Fallis Group and Martin Waxman of Martin Waxman Communications explore deep inside the world of public relations and social and digital media. Presented by Marcus Sheridan of TheSalesLion.com.

Social Media 120

Social Media Marketing Pinterest Media 120

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. It covers things like public broadcasting services: National Public Radio, and Public Broadcasting Service. These seek to provide educational content.

Ethics 52

Ethics Communications Print Television 52

PRSay

MAY 5, 2016

Over the next six months, we will once again not only witness some of the most exhilarating and historical athletic feats by Team USA Olympians and others from around the world, but also watch some incredible brand campaigns play out in their public relations and advertising initiatives along with being seen on a multitude of social media channels.

Sports 60

Sports Pitching Print Local 60

Cision

APRIL 5, 2017

On March 29 th , top editors, thought leaders and a Fortune 500 digital brand innovator gathered at Cision to discuss their insights and recommendations for communications and public relations practitioners. More democracy is good, but now it’s more like a presentative democracy. Chris Lynch: Is print media dead?

Report 225

Report Media Advertising Advertising 225