Embracing Language as a Storytelling Tool for PR in 2018
PRSay
JANUARY 18, 2018
So, I studied Latin in high school and college. In France, I understand the gist of a newspaper story. Some argue that lengthy, in-depth storytelling has seen better days. Journalists often prefer one-paragraph summaries as story pitches, reading less and being swayed by fewer, meaningful words. Conjugated verbs.
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