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An Amazon Executive’s 4 Secrets to Capturing and Maintaining Your Audience’s Attention

PRSay

When Graham joined Amazon Web Services in 2016, there were 10,000 employees. According to SproutSocial research, 49 percent of people read 111 words or less on web pages. Brooke Traister, APR, is president of PRSA’s Dallas Chapter and a worldwide content marketing program manager at Texas Instruments.

Tourism 150
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Maxim Behar for Seychelles NATION newspaper: Well-controlled risk is bringing to Seychelles only benefits

Maxim Behar

He is the co-founder of Seychelles News Agency and creator of the new modern online web look of the Seychelles NATION. First, market ? Secondly, there are more possibilities for marketing, promotion and higher degree of modern business. Seychelles NATION: Seychelles' economy is based on tourism. Maxim Behar: Absolutely!

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Four Free Digital Marketing Tools for Non-Profits

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff. Why do I like it?

Tools 99
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How Pink Panties Heralded India's Social Media Movement

Waxing UnLyrical

In the Indian context, the web has begun to move beyond a media genre that was no different in terms of interruption when compared to conventional media like television and radio. As privacy and choice gained momentum, permission-based Internet activity has led to what we now describe as the social web.

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The Anatomy of a Press Release: Types, Templates, and Examples

Buzzstream

Tip: Look at the product specs or any marketing and sales material. Set to revolutionize the [specific industry or market segment], [Product Name] offers [key features or differentiators]. About [Company Name]: [A brief company overview, including its mission, market position, and achievements].

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Bringing Open Community To Public Relations

Waxing UnLyrical

Maddie : Lindy and I have talked to thousands of association executives who have voiced their frustrations about the social web. And the smartest PR agencies get that you have to have a relationship with your community if your PR or marketing messages have any chance of getting anywhere. Here’s a Q&A.

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How Google Instant Might Impact Your Small Non-Profit

Waxing UnLyrical

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. So far, early research indicates little difference in the length of searches since Google Instant.)

Google 101