PRSay
MARCH 7, 2024
This “Barbie” garners media The film’s PR tactics generated immeasurable earned media coverage across varied outlets, from local TV to national outlets like The New Yorker , The Wall Street Journal, The New York Times, CNN and the BBC. Travel media reported on hotels decorated in the style of Barbie. He’s just Ken.”
ImPRessions - Crenshaw Communications
DECEMBER 18, 2017
Everyone recalls the PR fiasco United Airlines experienced in April when footage of a dazed and bloodied passenger being dragged from his seat went viral. That, too, was captured on other passengers’ cell phones and enjoyed a brief viral moment on social media. Southwest Airlines’ soft landing.
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PRSay
OCTOBER 12, 2020
A journalist herself, she is the only writer to have received the profession’s “Three P’s”: The Peabody Award for excellence in broadcast and digital media, the George Polk Award to honor achievement in journalism (which she has received twice) and the Pulitzer Prize.
ImPRessions - Crenshaw Communications
JANUARY 28, 2018
After the election, most mainstream news organizations got busy reminding us why they’re needed with a renewed commitment to quality journalism. Best of all, journalism organizations like ProPublica and The Center For Public Integrity are enjoying unprecedented support. Tired of hearing about Uber? The results were often ugly.
NewsWhip
SEPTEMBER 17, 2019
It’s too early yet to see if this is a trend, due to the fact that engagement does tend to drop in the summer as people travel and head to the beach, so it’s something we’ll keep an eye on in the coming months. Summer’s beginning to cool off, and based on the evidence of last month, some of the engagement numbers are too.
Cision
MARCH 1, 2016
In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” He concludes that the trendy, less traveled social media channels aren’t as important to PR professionals as Facebook, Twitter, YouTube and blogs.
Contently - Strategy
DECEMBER 12, 2018
A few years ago, I consulted for a client that sold outdoor travel gear and wanted to tell adventure stories. ” As Contently’s head of content strategy, I spend most of my time as a content therapist, traveling around the country to help prospects and clients work through their biggest marketing challenges.
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