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Seeing Around Corners: 30 Marketing and PR Predictions for 2021

Sword and the Script

PR and communications predictions. Too often marketers become enamored with the latest trends and tools. They lose sight of the day-to-day execution needed to build a productive and efficient machine that contributes to their company’s bottom line. Predictions usually include some element of aspiration. Test, test, test.

Marketing 167
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Behind the Headlines With Kathy Jeavons

Cision

In PR, there’s no telling what trends will last and what won’t, which means PR pros always need to be on their toes. In this interview, she reveals what it was like to work in the White House, the major communication trends that have affected the PR industry and how to adapt to those ever-evolving trends.

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Summer Travel: How PR & Comms Are Helping Drive Demand

Burrelles Fresh Ideas

This summer appears to mark the return of travel as we used to know it. After several tough years, mostly due to the pandemic, more of the traditional hotspots around the US and the world are expected to make significant returns in popularity. What I’m reading in the press and hearing on the morning shows tends to back this up.

Travel 40
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What Is Crisis Management And Why Its Important?

Prohibition

Crisis management is something every company needs to implement as part of its business processes. Without a documented plan, how would you handle a crisis? You might be thinking “It’s never going to happen to my business!”, If you think you could never be the victim of a crisis, think again.

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How AI May Impact PR Pros

Waxing UnLyrical

Are you confused or concerned about the coming AI revolution? Should you be thrilled by the coming improvements or terrified that an AI-fueled robot may take your job. If you are a PR professional, it’s unlikely. If you don’t embrace the new tools, someone else will and they will get the job instead.

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Maxim Behar: Politics in the modern world must be entirely dependent on the opinion and operations of business

Maxim Behar

The first, of course, was the exit from this two and a half years long pandemic, which for many reasons confused the way of doing business, the way of communication between people. And the third factor – this is the new generation that comes to work in our companies, which largely determines the trends in business.

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Maxim Behar for Bloomberg TV: The Seychelles Government with a quantum leap in world tourism

Maxim Behar

Visitors will only need to present a negative PCR test, based on a sample collected no more than 72 hours before departure. On behalf of our entire team, we would like to thank you for coming on to the show! It is my pleasure to join you today on Bloomberg TV! Maxim Behar: Hello!

Tourism 52