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How to Use Public Relations as a Lead Generating Tool

PR for Anyone

Have you ever considered using public relations as a lead generating tool? If you see someone who is regularly in the media as the expert, doesn’t that make you feel more comfortable in hiring them? Anyone can get publicity! It’s Christina Daves with this week’s Free Publicity Friday PR Tip. Subscribe HERE.

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Why Publicity?

PR for Anyone

Watch this week’s PR Tip here: Everyone knows what advertising is but why should they consider publicity? With publicity, someone else is using you and your expertise as the authority and that gives it more credibility. Want to learn how easy it is to get this valuable publicity? Anyone can get publicity!

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How to Give a Great Media Interview

PR for Anyone

Anyone can get publicity! It’s Christina Daves with this week’s Free Publicity Friday PR Tip. This week, I want to give you some tips on how to give a great media interview. We get it all done there and we make you famous in the media. Record segments and watch them and then give them exactly what they want!

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How to Develop Good Social Listening Techniques

PR for Anyone

.” Give the media shareable content by using what is already trending somewhere online and make sure you include that in your pitch as well. Anyone can get publicity! It’s Christina Daves with this week’s Free Publicity Friday PR Tip. We pitch the media. You can read the full transcript below. PR FOR ANYONE.

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Advertising vs Publicity

PR for Anyone

It’s the age-old question… what is more impactful to a business – advertising or publicity? You might be surprised to learn that it’s actually publicity. #1 1 – publicity is free – advertising you pay for. #2 3 – publicity is what we call “earned media.”

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Public Relations Skills

PR for Anyone

Yes, you can be a publicist… without being a public relations professional. You just need public relations skills. Land in the media and see what it does for your business. Anyone can get publicity! Hey everyone, it’s Christina Daves with this week’s Free Publicity Friday PR Tip. Are you next?

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Pitch the Media

PR for Anyone

But the big question I get all the time is, “do I pitch the same story to all the different media outlets at the same time?” The way I’ve shown you how to pitch the media is by NOT using a press release and making your pitches more personal. Anyone can get publicity! ” The answer is no.

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