PR for Anyone

JANUARY 12, 2022

One of the top tips for a media interview I can give you is to be real and authentic. When you try to answer something you don’t know, it could backfire on you – especially on a recorded interview like television, radio, or podcast. Anyone can get publicity! Don’t try to be someone you’re not.

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Axia PR

MARCH 6, 2024

Make sure your spokesperson is armed with these media training tips before they take on the mic. Are there any “gotcha” questions, and how should you answer them? Can you ask for interview questions ahead of time? How do you discuss something you don’t want to appear in print?

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Deirdre Breakenridge

AUGUST 12, 2019

I’ve been media training executives for about 15 years. The media has an agenda. This statement shapes what most business professionals have in their minds about the slant or the bias of a media outlet. Social media conversations and past articles, blogs, comments, tweets, etc., will help you to figure this out.

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ImPRessions - Crenshaw Communications

JULY 31, 2017

Nothing in public relations is quite as rewarding as securing an important interview for a client. For some, this can mean an intense media training session. For others, a simple review of the interviewer’s background and expectations are all that’s necessary. How to prepare for a media interview.

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Onclusive

FEBRUARY 11, 2021

Titled “Startup PR: How to get lift-off for your launch”, the paper addresses some of the challenges that startup PR professionals can encounter. Additionally, board members or investors might recommend people in their networks who would be willing to participate in an interview or offer a third-party opinion.

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PR for Anyone

OCTOBER 20, 2021

In this post I want to share how to create great content fast. Interview a customer. Do a “how-to”. Create Content Using Media Pitches. Anyone can get publicity! Transcript: Hey everyone, it’s Christina Daves with this week’s, Free Publicity Friday PR Tip. Set up a calendar for every day of the month.

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Cision

SEPTEMBER 14, 2015

Securing an interview with a media outlet for an executive or other company spokesperson is a dream…except when it’s not. Interviews provide an opportunity to showcase your brand and spokespeople as thought leaders, increase loyalty to your brand, defuse crises and drive sales. How to Give Better Media Answers.

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PR for Anyone

NOVEMBER 11, 2021

People often question the difference between public relations and marketing. Think about how you want to be seen in the world and then work on how you are going to share your message with the world. Media Relations. Anyone can get publicity! It’s Christina Daves with this week’s Free Publicity Friday PR Tip.

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PR for Anyone

MARCH 23, 2022

I assumed that you pitch a publication right before it comes out. What I didn’t know is that national magazines plan their publications at least four months out and regional publications plan about two months out. All publications have what is called an “editorial calendar.” Anyone can get publicity! PR FOR ANYONE.

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HMA Public Relations

OCTOBER 13, 2020

During our media trainings, we teach how to bridge the conversation during interviews. In today's blog post, Alison shares a peek into our award-winning program with what bridging is and how it works. The post What is Bridging in an Interview? appeared first on HMA Public Relations.

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PR for Anyone

AUGUST 4, 2022

Watch this week’s PR Tip here: Everyone knows what advertising is but why should they consider publicity? With publicity, someone else is using you and your expertise as the authority and that gives it more credibility. Want to learn how easy it is to get this valuable publicity? Anyone can get publicity!

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PR for Anyone

MARCH 30, 2022

It’s the age-old question… what is more impactful to a business – advertising or publicity? You might be surprised to learn that it’s actually publicity. #1 1 – publicity is free – advertising you pay for. #2 3 – publicity is what we call “earned media.”

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ImPRessions - Crenshaw Communications

JUNE 20, 2019

A startup or early stage company that’s considering a public relations budget may be wondering what PR entails. While earned media visibility is the bread and butter of many PR campaigns, they can do far more for an organization. Any PR program that only includes media visibility is inadequate. Media training.

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PR for Anyone

FEBRUARY 21, 2022

What do these platforms have to do with public relations? Not only can you go into the rooms and ask questions that position you as an expert in your field, you can also be interviewed in rooms, and… there are tons of journalists hanging out in there too. Anyone can get publicity! audio social media platforms.

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Ishmael's Corner

APRIL 29, 2020

The Art Of Storytelling In Business Communications And Public Relations. The broadcast media industry is no exception with radio presenters and journalists now conducting live profile interviews over the phone. Techniques For Effective Business Communications. These five.more.

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PR for Anyone

DECEMBER 7, 2021

Yes, you can be a publicist… without being a public relations professional. You just need public relations skills. Land in the media and see what it does for your business. Anyone can get publicity! Hey everyone, it’s Christina Daves with this week’s Free Publicity Friday PR Tip. Are you next?

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Cision

OCTOBER 6, 2015

When your company secures an interview with a major media outlet, you may feel the urge to celebrate. Getting media coverage provides the perfect opportunity to showcase your brand’s best traits and increase advocates. Just don’t let your executive or chosen company spokesperson arrive to the interview unprepared!

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Critical Mention

MARCH 20, 2019

Whether you are an influencer or your job entails promoting a subject matter expert, knowing the ins and outs of how to conduct a social media interview is an essential skill for your earned media goals. It can also provide a sense of immediacy during an ongoing media event. Find a quiet location. Do a test run.

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PR for Anyone

OCTOBER 7, 2021

.” Give the media shareable content by using what is already trending somewhere online and make sure you include that in your pitch as well. Anyone can get publicity! It’s Christina Daves with this week’s Free Publicity Friday PR Tip. We film an interview with you. You can read the full transcript below.

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PR for Anyone

JANUARY 5, 2022

Seeing what new laws are being enacted and how they affect your industry is a great way to position yourself as an expert and make yourself newsworthy. If you need a quick refresher on Newsjacking, here’s an interview I did with David Meerman Scott who coined the phrase: How do I know about new laws in my state?

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PR for Anyone

OCTOBER 28, 2021

A question I get asked is what skills does someone need to be a public relations specialist. You also need to be able to do a review of your assets (website and social media) and make sure you check out when the media checks you out. Finally, you need to know how to find the right journalist. Publicity Plan.

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Rock the Status Quo

FEBRUARY 19, 2015

The interview! The very thought of appearing as a guest on live TV can make even the most seasoned media spokesperson quake in their boots and it’s our job to make sure they are prepared. What are the most common issues seen with media interviews and, as PR pros, how can we avoid them? So what comes next?

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Action PR

JULY 9, 2019

Much like public speaking, it can be a daunting task. However, with a few speaking tips and a little practice, you can effectively answer any media question – even a controversial one. What happens if a journalist asks you a question that isn’t related to the topic of the interview? Still afraid to talk to the media?

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Flack's Revenge

AUGUST 4, 2022

Since I work in PR, and also help execs hone their performances (well, media interview skills) we had a lot to talk about when we met. It’s based on the premise that you can fundamentally improve interview and presentation skills. How do you want the audience to feel? (It Setting (where are you in space and time)?

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PR for Anyone

NOVEMBER 18, 2021

One of our success stories is actually a branding expert who landed in the media discussing how to build a brand on social media. Watch here: Take advantage of the wide net that social media can cast and build your brand with social media. Anyone can get publicity! PR FOR ANYONE. It really is PR for ANYONE.

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PRSay

APRIL 2, 2020

Now, more than ever, journalists are relying on every type of video chat technology to get interviews, including Skype, FaceTime, Google Meet, Zoom and more. If you’re offering an interview, then be prepared to use whichever platform the journalist prefers. And always be ready with a backup plan if the technology fails.

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PR for Anyone

FEBRUARY 15, 2023

Know the publication’s style and tone. Show that you understand the publication’s audience. Offer to set up an interview with a subject matter expert. Being known means people are following you on social media because they want to hear what you have to say about your industry. How do they cover the news?

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PR for Anyone

SEPTEMBER 8, 2021

Always be prepared for your media interview. Know who is interviewing you. Learn how they report and give them what they love and what they want. Anyone can get publicity! It’s Christina with this week’s Free Publicity Friday PR Tip. Do your homework on the journalist and the outlet. PR FOR ANYONE.

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PR for Anyone

MARCH 10, 2022

I keep getting emails from attendees about all the interviews they are landing – yay! So step 1 is mindset, and then step two is how to pitch. Make sure you know the Get PR Famous Formula and how to use it. Take that and couple it with a positive mindset and you are well on your way to landing in the media!

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PR for Anyone

SEPTEMBER 29, 2021

” People know the power of television and they see me there regularly and they want to know how they can be that expert. Yes there are one on one interviews and what helps with that is if you have a book so they can show the cover and position you as the expert. Anyone can get publicity! We do amazing interviews with them.

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PR for Anyone

SEPTEMBER 8, 2022

Here’s a short video on how to use media to land clients: Media is powerful so use it to your advantage! There are a lot more videos on my YouTube channel HERE or read the posts on my blog HERE You’ll see how easy it is to land in the media IF you follow a process that I have already created for you.

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PR for Anyone

AUGUST 17, 2021

Watch this great interview I did with David Meerman Scott who coined the phrase “neswjacking.” I want you to look at TikTok because that is one of the fastest growing social media platforms. Anyone can get publicity! It’s Christina with this week’s Free Publicity Friday PR Tip. ” Newsjacking.

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PR for Anyone

DECEMBER 1, 2021

Be aware of how you represent yourself when you are online showing yourself virtually. For a refresher on your brand, watch this video on How to Get Publicity with Branding. Remember, a brand is how you make people feel. How does your virtual background make people feel? Anyone can get publicity! Transcript.

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PR for Anyone

OCTOBER 13, 2022

In this week’s Free Publicity Friday PR tip video I’ll give you a few tips on how to do this. Go to the YouTube channel HERE or read the posts on my blog HERE to see how easy it is to land in the media IF you follow a process that I have already created for you. Anyone can get publicity! PR FOR ANYONE.

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PR for Anyone

MAY 24, 2022

I’ve interviewed many journalists and they all tell me the same thing… they don’t read press releases. You should only put logos on when you are interviewed or quoted. Anyone can get publicity! It’s Christina Daves with this week’s Free Publicity Friday PR Tip. Stay tuned for that.

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PR for Anyone

APRIL 13, 2022

Of course, if you are reading this you know that I put out a Free Publicity Friday PR Tip every single Friday. How to Create Great Content Fast. Anyone can get publicity! It’s Christina Daves with this week’s Free Publicity Friday PR Tip. It’s that consistency that makes it work. People love it. PR FOR ANYONE.

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PR for Anyone

JULY 28, 2022

Many people feel they have one story and that one story might not fit in every media outlet. I just interviewed someone on my PR Champions show and he summed it up so visually. Here are 5 stories you could pitch to various media publications, all highlighting your expertise but tailored to the unique media outlet.

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