Waxing UnLyrical

JANUARY 22, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali A Three Week Check-In January 22nd, 2011 Tweet One of the things I wanted to do more of this year was to pay more attention to wellness. Three weeks into 2011, how am I doing? Sign out Leave your comment here.

Exercises 40

Exercises Tourism Measurement Blogging 40

Waxing UnLyrical

AUGUST 22, 2010

Why: A new discovery of mine thanks to Brian Meeks , twins Alexandra and Kymberly dole out fitness advice that will exercise your laugh muscles along with everything else. Anti-self-deprecation is the New Black , from Nanny Goats in Panties. Thanks to my friend Kami Huyse for pointing me to this in the spirit of keeping the laughter going. [.]

Twitter 68

Twitter Facebook Measurement Blogging 68

Waxing UnLyrical

NOVEMBER 17, 2010

As you continue to hone your craft (as I try to do), here are some of the exercises I put my writing (and those of my guest bloggers) through on a daily basis, to see if it looks as attractively as it (I think) reads. In the digital world, that’s judging content by its ability to intrigue you in a split-second. Liked what you saw?

Blogging 86

Blogging Writing Facebook Twitter 86

Sword and the Script

AUGUST 5, 2014

The demand for measuring effectiveness in marketing is on the rise too, according to an eMarketer report titled, Execs to Marketers: Show Me the Metrics. PR Measurement Isn’t Quite the Same. What PR needs is a framework to think about measurement and organize itself to measure. Consumption.

Measurement 118

Measurement Analytics Tools SEO 118

Waxing UnLyrical

AUGUST 25, 2010

Even if you don’t have to track your time, it’s still a good exercise to undertake. Bonus: it helps identify holes in your time management skills, including the amount of time you spend in/on social media. It’s easy, free (up to a point) and lets you track multiple projects, clients, etc., Liked what you saw?

Tools 100

Tools Google Twitter Facebook 100

Waxing UnLyrical

JANUARY 1, 2011

In 2011, I would like to see WUL really take flight; not just from a content point of view, but continue to expand and become a landing pad for global voices of public relations and social media. Pay more attention to wellness. This was stupid of me. In 2011, I will try to make wellness a part of my everyday life. Liked what you saw?

Measurement 42

Measurement Blogging Tourism Twitter 42

Waxing UnLyrical

FEBRUARY 17, 2016

A real strategist is worth the time they spend thinking about building a business because they can demonstrate measurable results of provable worth. Over time, a writer will develop verbal market positioning methods, public relations value, social media expertise and other peripheral skill sets to supplement what they do.

Industry 0

Industry Creativity System Training 0

Waxing UnLyrical

JANUARY 8, 2011

My clinical exercise physiologist client told me to remember that little moves throughout the day works to build your metabolism better than the 3 mile walks I take with Teddy in the warm months. I doubt that I am as brave as you. but then I am much older too. Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Liked what you saw?

Facebook 79

Facebook Twitter Writing Measurement 79

Waxing UnLyrical

NOVEMBER 10, 2010

Pitching bloggers and pitching media ain’t that different. It’s a great way to exercise your writing muscles. And Bryce has already talked about how social media changed his life. Social karma works in strange ways. One of my own "social media success stories" Ive been meaning to blog about.

Blogging 90

Blogging Facebook Twitter Writing 90

Waxing UnLyrical

DECEMBER 4, 2010

The biggest PR lesson here – because what is this campaign, if not an exercise in trying to raise awareness? – is this: if we are going to use social networks to build influence as a way to achieve organizational goals, we have to use them the way they’re meant to be used. Regardless, thanks for visiting!

Facebook 93

Facebook Twitter Nonprofit Social Media 93

ZudePR

JUNE 6, 2016

Entrepreneurs, CEOs, authors, Professors, bloggers, PRs, SEOs, digital marketers, speakers. She is a social media, SEO, Internet marketing and blogging consultant. My two biggest daily challenges are social media and reading. Social media is the obvious one as well. social media) is misled. (On

Writing 114

Writing Social Media SEO Blogging 114

Buzzstream

FEBRUARY 3, 2021

Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications. Louise Parker , PR Director at Propellernet , echoes this, “For me, digital PR is measurable PR that is created with SEO goals in mind.

Digital PR 170

Digital PR Industry Strategy Film 170

ImPRessions - Crenshaw Communications

MAY 12, 2017

Nearly every public relations campaign can benefit from smart use of hashtags, those words that start with the symbol # and make social content more searchable by topic. Marketers know that hashtags help spark brand conversations, expand content reach, engage a target audience and improve search and SEO. Measure results.

Strategy 147

Strategy Trends Guidelines Social Media 147

The Resolution Blog

AUGUST 1, 2019

There was a realisation from many that read the articles, that they had been targeted based on their social media activity. Over my 17 years in PR, SEO, digital marketing and now software services I’ve picked up a lot of knowledge in digital communications. It was a good exercise. Your team has to believe in it.

Ethics 120

Ethics Publicity Data SEO 120