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How to Tap Into Culture for Travel PR Strategies

5W PR

PR professionals must thoroughly understand the local culture, traditions, history, and values of a destination. Stories that feature local artisans, ancient traditions, festivals, and daily life offer a genuine glimpse into the destination’s soul, creating a connection with travelers.

Travel 78
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My CIPR CPD (continuous professional development) goals for 2015

Stuart Bruce

I already have a good understanding of how to use paid media strategically and tactically, but don’t know enough about the practical nuts and bolts of actually setting up and running paid Facebook, Twitter, Google/Bing search and LinkedIn adverts. Experimenting with paid media locally for my wife Karen Bruce who is a local councillor.

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The Present & Future Tech Trends PRs Should Prepare For

Cision

For example, the ongoing globalization of the Internet and expansion to more rural audiences is already emerged for organizations with international operations, but barely emerging and not very important for a restaurant that does only local business. What level of eye contact is best in video? Emerged Trends. The PR Ramifications.

Trends 120
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Future of PR: 2020 edition

Stephen Waddington

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. I appreciate your comments by email, Facebook and Twitter. Each corporate PRCA member will be expected to engage with a local school each year. Gender diversity in PR is an issue as old as the industry itself 3. Happy New Year.

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(Ad)vice: 3 Marketers at Controversial Companies Explain Their Methods

Contently - Strategy

Josem said some of these sites stretch the limits of ethical, legal gambling to the breaking point. To change that perception, PokerStars started by celebrating big winners locally , away from a computer screen. Certain online video games have even added the appearance of a fun gamble to their in-game purchases.

Company 105
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Maxim Behar in The Career show podcast

Maxim Behar

My dad had sent me to learn the language at the local Community center and I knew only how to greet and say goodbye to people, but I still told him that I knew how to speak. Then we'd go with a friend and give that money for boza and sweets at the local bakery, which now is a supermarket. We were selling them for 2 stotinki.

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Journalism and News Trends for PR Pros

Cision

As mobile’s importance continues to grow for news delivery, Facebook developed an application, Instant Articles , for select publishers to publish their content on Facebook directly from their own content management systems and get a faster loading time in Facebook users’ news feeds.