Cision

MARCH 24, 2017

We live in a world of instant gratification — with digital media teaching us to expect everything, right now — and so we have to counsel clients to understand that success doesn’t mean pushing a button and getting a result; that getting to their goal may take more than a news cycle or two. Finally, having patience is a must.

Enterprise 227

Enterprise Agency Radio Fashion 227

PR Fuel

JULY 26, 2020

Does your business need to attract media attention, quickly? Media coverage is one of the best possible ways to increase sales and get noticed, but how do you increase your media coverage? They get picked up by local and national publications, help journalists, and allow you to control your messaging.

SEO 52

SEO Writing Local Product Launch 52

Polaris

NOVEMBER 17, 2015

Public relations, or more precisely media relations, can be a tricky business. The art of getting earned media coverage for a product, service or business is not as easy as it sounds. And while the degree of difficulty varies from brand to brand, the secret to securing editorial is NOT a media release.

Agency 100

Agency Newspapers Interviews Radio 100

Communications Conversations

AUGUST 31, 2018

Since the beginning of the year, I’ve noticed a distinct trend: more former media folks making the transition to the PR/social side. Newspapers are cutting staff. In many ways, the media isn’t the best place to work right now. Vineeta Sawkar, senior media relations manager, University of St.

Media 112

Media Journalism Report Video 112

5W PR

JANUARY 21, 2020

It was fun to get in the holiday spirit with locals and visitors alike as we enjoyed seasonal food, drinks, and décor. As a visitor, you’re inspired to visit the local café just as much as the “top 10” attractions. One thing that really stood out to me was a lead generation tactic that their crisis department leveraged…Newspapers.

Travel 88

Travel Groups Real Estate Newspapers 88

PR Fuel

JULY 10, 2018

Failing to Research – For most harried PR pros, the heat is on to place news stories and obtain media bookings. Because of this job-threatening pressure, it’s tempting to email blast that pitch, press release or fact sheet to every media outlet that seems remotely likely to cover your news. Overhyping – Admit it. There’s No News!

Local 40

Local Newspapers Writing Pitching 40

Maxim Behar

OCTOBER 15, 2023

One of the undisputed leaders of public opinion in our country and a man with a lot of experience as a media expert, PR guru, diplomat, and business leader. And that revolution is mainly on media ownership. All of a sudden we all woke up with media in our hands. Publishers because we own media. It really is a revolution.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Communications Conversations

MAY 13, 2015

She is editor-in-chief of The Winonan , WSU’s campus newspaper; she is president of the WSU Public Relations Student Society of America chapter; and she is executive director of the WSU St. Mallory is full of energy and positive attitude. Not to mention a huge fan of all things PR, social media, and fashion related.

Groups 60

Groups Internal International Conference 60

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. Courtney is the director of Allen Hall PR our student run public relations agency at the University of Oregon and the president of the American Women in Sports Media chapter. Courtney Mains @courtneyamains.

Sports 0

Sports Leadership Internal International 0

ZudePR

MARCH 22, 2018

Looking back now, my initial concept was unambitious: a business card book that would have grown my media list but not set the heather on fire. However, I spent most of the time working at my local health club for the sociability. I have bags of energy, drive and motivation but get very frustrated with myself when I misdirect it.

Writing 83

Writing Google Blogging Exercises 83