Rock the Status Quo

FEBRUARY 9, 2015

Perhaps they don’t have an internal brand ambassador program of any kind ( a what? ), and they are terrified at the very THOUGHT of giving employees online freedom and autonomy. One thing to keep in mind with this tactic is this: just like any social media platform, content you publish is earned, not owned.

Corporate 100

Corporate Leadership Brand Branding 100

Communications Conversations

NOVEMBER 20, 2017

I handle our media relations, whether it’s local consumer news or national industry pubs, I work to build relationships and create partnerships that can help enhance our brand. This includes strategy, pitching, building talking points, media training staff and distributing through applicable channels. Also, social media.

Meeting 0

Meeting Social Media Employee Pinterest 0

Communications Conversations

OCTOBER 16, 2017

When I was young and ruthless, I asked Dave if I could help his agency – then called Mona Meyer McGrath & Gavin – pitch the Bachman’s garden center chain as a retail client. Salaries matter, as do employee benefits – but with PR agency recruiting, it’s all about the slippery thing called culture.

Agency 113

Agency SEO Social Media Pinterest 113

Beyond PR

MAY 18, 2017

There is no better story to illustrate the power of social listening to generate business. The fact that this incident happened many years ago—and social media usage has grown exponentially since then—hint at the fact that social conversations that can generate leads are everywhere. Social Conversations Aren’t So Random.

How To 57

How To Instagram Social Media LinkedIn 57

Stephen Waddington

FEBRUARY 12, 2019

billion use social media. This is data from We Are Social’s Digital 2019 Global Digital report. It disintermediates all previous forms of media enabling anyone to become a publisher; and it creates the opportunity for communities to form around an organisation, topic or issue, creating communities and markets.

Publicity 79

Publicity Community Pinterest Reputation 79

ImPRessions - Crenshaw Communications

MARCH 31, 2017

The social platform for video-sharing was touted as the next big thing, until it wasn’t. Purveyors of social media are a fickle crowd, more loyal to influencers than platforms. Start a Pinterest or other file of good PR ideas and look at it often. Remember Vine? Do know that you don’t always need a Big Idea.

Airlines 120

Airlines Exercises Fashion Print 120

Stephen Waddington

NOVEMBER 19, 2017

This is an article and deck about the outlook for public relations and social media in 2018. The quarterly data published by social media platforms tells the story. Pinterest has posted sustained growth in visual imaging. Action: Investigate the changing media landscape in the market or sector in which you operate.

Publicity 164

Publicity Ethics Data Community 164

Beyond PR

JUNE 2, 2017

In the past (I am talking pre-web), it was hard to know unless you asked your customers, poached a competitor’s employee or searched through their garbage bins. Today, it is so much easier and it’s a lot more transparent with the advent of search engines and a social web. Miscellaneous social networks. Hustle and pitch.

Real Estate 57

Real Estate How To Web Case Study 57

PR Conversations

JULY 5, 2017

For instance, many people believe PR is only about socializing, being “likable” and wearing nice clothes. In my experience, employees from Communications department spend their lives performing the following functions: 1. From social media management to crisis communications, content is king. Copywriting.

Infographics 63

Infographics Corporate Policies Reputation 63

Journalistics

MARCH 2, 2013

No matter what you’ve heard about all that sexy social media stuff, you still need to know how to write in PR. You should be able to show examples of stories you pitched and placed, or campaigns you worked on and generated results for. Third, Social Media Experience. First, Writing Skills. Focus on the results.

Pinterest 52

Pinterest Writing Interviews Social Media 52

PR Fuel

OCTOBER 30, 2018

I hope you enjoy the reviews below, where I cover email marketing, email customer service, and email pitching. Whether you are posting on social media, writing a blog post, or commenting on another thread, the impression that people get of you and your business will stick. 7 Tips on Writing the Perfect Welcome Email.

Communications 40

Communications Pitching Writing Social Media 40

MaccaPR

APRIL 14, 2015

Oftentimes a young applicant lists coursework they’ve taken in college that’s related to PR, journalism or social media. Just a few examples: The best laid PR and social media marketing plans and campaigns inevitably hit unforeseen snags that require on-your-feet thinking and wise decision-making. You need to mediate.

Agency 48

Agency Real Estate Social Media Writing 48

Norton's Notes

JULY 12, 2016

There should be a strong correlation between what your LinkedIn profile is saying and what the rest of your professional social media is saying. I check all of these for a new employee and if I do you can be damn sure other employers do too. This isn’t Twitter, Facebook or Pinterest.

LinkedIn 0

LinkedIn Pinterest Pitching Social Media 0

ZudePR

JUNE 6, 2016

She is a social media, SEO, Internet marketing and blogging consultant. My two biggest daily challenges are social media and reading. Social media is the obvious one as well. social media is worth doing, it's worth doing well, don't you think? social media) is misled. (On

Writing 114

Writing Social Media SEO Blogging 114