Prohibition

JANUARY 14, 2022

Here’s how to put your plan together, what to remember and how you can access specialist support. In today’s world, a negative story about your brand or organisation could go viral in an instant. Your employees and stakeholders could be made to look incompetent or immoral. What is a PR Crisis?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Prohibition

AUGUST 15, 2022

Since then, she has become extremely successful, gaining millions of followers on Instagram and YouTube, as well as launching her own fake-tan business and becoming fast-fashion brand Pretty Little Thing’s Creative Director. Molly Mae did an interview on my podcast, yesterday a soundbite from that interview went viral, she trended No.1

Crisis 62

Crisis Viral Government Crisis Communications 62

Konnect Agency

MAY 15, 2020

TikTok democratizes content more than any other social platform since brands don’t have to establish significant followings in order to land on the For You Page (FYP), TikTok’s equivalent to Instagram’s Explore Page. Never before have brands been able to create virality on such a massive scale. Engaging Content.

Viral 52

Viral Video Social Media Creativity 52

Cision

AUGUST 26, 2015

How to Balance Ethics and Reality in #Influencer #Marketing [link] pic.twitter.com/BWn4QG8m0s. — 68% Of Marketers Want To Know How To Create Better Visual Content [link]. Want to make Instagram your most effective channel? Click here for your free Instagram tip sheet! Jay Baer – @jaybaer. Andre F Bourque ?

Social Media 120

Social Media Twitter Media Nonprofit 120

Cision

JULY 10, 2017

They’re asking for advice on what products to buy, engaging in conversations about how to do things, and even pinging your brand with inquiries. And because they use your product or service (as opposed to marketing and selling it, which is your role), they may have better ideas about how to use it. Your Employees. In meetings.

Content Marketing 126

Content Marketing Marketing Employee Pinterest 126

Beyond PR

JUNE 2, 2017

So how do you keep an eye on your competition, keep ahead of the game and compete globally? In the past (I am talking pre-web), it was hard to know unless you asked your customers, poached a competitor’s employee or searched through their garbage bins. The Inside Story on How to Spy on Competitors (& Innovators). The Verge.

Real Estate 57

Real Estate How To Web Case Study 57

MaccaPR

MARCH 2, 2017

How to optimize video for search? How to reap the benefits – and avoid the pitfalls – of working with bloggers and YouTube influencers? Buffer Blog – Produced by the social media firm Buffer, this blog is especially strong on advice for success with YouTube and Instagram. All You Need to Know About Instagram Takeovers ”. “

Blogging 48

Blogging Marketing YouTube Content Marketing 48

Cision

JULY 20, 2015

Click here to learn how to mobilize your audience with our free white paper now! From their Instagram contests, to their points program, to their beginnings promoting Birchbox from an email list , Birchbox is engineered to be buzzworthy. Click here activate employees on social and facilitate word-of-mouth. Birchbox , of course.

Energy 120

Energy Viral Storytelling Community 120

Beyond PR

JULY 10, 2017

They’re asking for advice on what products to buy, engaging in conversations about how to do things, and even pinging your brand with inquiries. And because they use your product or service (as opposed to marketing and selling it, which is your role), they may have better ideas about how to use it. Your Employees. In meetings.

Content Marketing 69

Content Marketing Marketing Employee Pinterest 69

Sword and the Script

MARCH 15, 2022

In terms of social media monitoring, the company checks off the important boxes: Twitter, Facebook, Instagram, Reddit, TikTok, YouTube and forums. This also works for viral content – like a retweet on Twitter. Finally, Mr. Croll is aiming to ensure his employees have experience working in communications. Workspaces.

Tools 158

Tools Media Software Analysis 158

Stephen Waddington

JULY 17, 2018

By Tony Cuthbertson In any organisation there are thousands of inspiring day-to-day stories waiting to be discovered in the conversations and interactions between their customers and employees. But how do PR teams go about the task of tracking down, developing and sharing these genuine stories? In most cases they don’t.

Storytelling 60

Storytelling Local Community Case Study 60

MaccaPR

NOVEMBER 30, 2017

billion Twitter impressions, over 215,000 Instagram posts and a 379 percent increase in SSGA’s share of voice in the first month. How about 'Fearless Girl' sparking a 15x increase in calls from potential institutional investors and an estimated $7.4 How to Measure an Event Campaign. How to measure an event campaign?”

Marketing 76

Marketing Consumer Measurement Viral 76

Sword and the Script

DECEMBER 10, 2019

And then knows how to leverage this information to persuade you to purchase or act in a certain way.” As how-to’s and lists become more and more obsolete, the narrative will shift to personal stories and a more journalistic approach. ” Scott Kaminski | Häfele America Co. loyal customers) to be part of their narrative.”

Marketing 100

Marketing Content Marketing Advertising Advertising 100

The Stalwart Blog

APRIL 26, 2020

Part of our goal is to bring you great content and guest speakers every day so that you can get some great ideas about how to guide your business through this alternative universe that we’re all living through. Maybe it’s an employee claim against the supervisor, or maybe it’s an errant rogue, a Yelp review.

Crisis 78

Crisis Local Facebook Social Media 78

Cision

OCTOBER 16, 2017

You can’t be on parallel lines you’ve got to be aware of what each is doing on social and how to respond in certain situations. But then you also have customer service and customer experience teams that are focused on when someone just has a bad, or a good, customer experience and how you react to that.

Media 202

Media Storytelling Technology Data 202

NewsWhip

MAY 27, 2021

You’re advising industry on how to stay relevant, how to ensure that relevance stays and that attention stays. Gannett furloughed from all over, but for example, Gannett furloughed employees, I think, at over 100 newspapers? And, so Twitter, Instagram, they’re coming up with their audio-only type things.

Healthcare 78

Healthcare Storytelling Communications Local 78