Employee Ethics Journalism Measurement 
Ethical Voices
NOVEMBER 20, 2023
Joining me on this week’s episode is Marcia DiStaso , Associate Dean for Research in the College of Journalism and Communications and Professor of Public Relations at the University of Florida. (Go She discusses a number of important ethics issues, including: How do we ethically ask questions in research? Go Gators! –
Sword and the Script
FEBRUARY 16, 2021
Businesses are increasingly viewed as more ethical and competent than government, media and non-governmental organizations (NGOs). That’s measured by asking respondents to rate trust on a nine-point scale from “distrust” to “neutral” to “trust.” Business is ethical and competent. 57% are neutral about trust in NGOs.
Sword and the Script
APRIL 27, 2019
1) The top challenges in journalism. 65% of journalists said audience metrics have changed the way they evaluate stories”; additionally, “43% of journalists globally reported their organization’s primary measure of success for their content is readership or viewers.”. How do you measure influencer marketing results?
Sword and the Script
NOVEMBER 7, 2023
Propel releases AI-based “media war room”; Muck Rack has AI recommending reporters to PR; PRophet partners to bring influencer marketing and media alerts; Did you know Gartner has a Market Guide for Employee Communications? Generative AI may get all the attention these days, but it’s not the only “kind” of AI.
Maxim Behar
JANUARY 24, 2022
Even with so much success, he decided to resign from the post of Managing Editor remembering what Sir Winston Churchill said, “you can achieve a lot with the journalism, but you should know exactly when to quit.” Everything transparent is ethical! When Maxim was in high school, he ever since wanted to be a brilliant journalist.
Stuart Bruce
OCTOBER 30, 2014
And thank you Aaron for that fascinating insight into how social media has changed journalism. I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. We’ll look at ethics and governance. We can use it to measure and evaluate our success.
ImPRessions - Crenshaw Communications
FEBRUARY 21, 2017
Or a crisis can strike closer to home; it can be a rogue employee action or supplier lapse in a single region that affects an entire brand, like the Chipotle E. Believe it nor not, that figure is relatively low as a percentage of total sales, but the loss of customer trust and public confidence is a great deal harder to measure.
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