Brand24
JUNE 20, 2022
Let's focus on the definition, principles, and examples of word-of-mouth marketing. Start your own campaign today! Read to expand your knowledge. The post Is Word-of-Mouth Marketing the Best Form of Marketing? first appeared on Brand24.
Ronn Torossian
JUNE 20, 2022
Software as a service (SaaS) companies have a very distinct business model that’s created to increase and ease adoption. However, to do that, these businesses also need to utilize a public relations strategy that will align with that business model. Although a company might provide plenty of services or products that consumers might need, it’s […].
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Stephen Waddington
JUNE 20, 2022
Six months into PhD research studies I know more and more about less and less. But that’s a good thing because I know exactly where I'm heading. I’ve been publishing my research diary as I progress in my studies as a PhD research student. This is the latest post. Academic study strips back a subject to its foundation and rebuilds it around a hypothesis to create new knowledge that is tested by peers.
Agility PR Solutions
JUNE 20, 2022
Have you ever wondered how well your marketing campaigns are really doing? Are people engaging with your content? Do they like it? If not, what can you do to change that? Social listening can help you answer all of these questions and more. By tracking conversations online about your brand, products, or services, you can […]. The post How to use social listening to evaluate your marketing campaign appeared first on Agility PR Solutions.
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
Wadds Inc.
JUNE 20, 2022
Six months into PhD research studies I know more and more about less and less. But that’s a good thing because I know exactly where I'm heading. I’ve been publishing my research diary as I progress in my studies as a PhD research student. This is the latest post. Academic study strips back a subject to its foundation and rebuilds it around a hypothesis to create new knowledge that is tested by peers.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
NewsWhip
JUNE 20, 2022
Facebook is one of the largest social media platforms in the world, raking in 2.91 billion users monthly. In fact, 31% of Americans get their daily news from Facebook. But what about the rest of the world? . In 2021, Reuter’s Digital News Report showed that our European neighbors were increasingly active online, with 69% of Germans , 76% of Italians , and 78% of Spaniards sourcing their news from the web and social media.
Agility PR Solutions
JUNE 20, 2022
New research from PR-focused M&A advisory services firm Gould+Partners finds that U.S. PR agency profitability was 19.7 percent of net revenues (fees + markups), up from 18.2 percent a year ago, according to PR professionals responding, by invitation, to the firm’s annual Benchmarking survey. A total of 40 prominent best of class, quality firms participated, according […].
HMA Public Relations
JUNE 20, 2022
With KTAR celebrating its 100th anniversary this week, we are taking a walk down memory lane with posts over the years from both current and former KTAR staffers. Read more in the latest #MediaMonday!
Agility PR Solutions
JUNE 20, 2022
Journalism in America has been in a state of turmoil for decades, stemming from the economic upheaval of the digital age to the rise of political polarization and the COVID-19 pandemic. New research from Pew Research Center shares journalists’ perspectives about the news industry they work in and their relationship with the public they serve. While journalists […].
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Axia PR
JUNE 20, 2022
Forgetting how your service can help a consumer can cost you when launching a new product. Let’s say your company has made and rolled out a new product. Everything looks great on your end, but people aren’t buying it for some reason. The product is well reviewed by the people buying it, and there aren’t any deficiencies that would draw ire from consumers, so it’s not the product itself causing the lack of sales.
Ethical Voices
JUNE 20, 2022
Joining me this week is Cathy Morley Foster , the principal at Morley Foster Consulting. She discusses a number of important ethics issues, including: How to effectively counsel those that want to make unethical decisions. The importance of expertise and common sense. Why don’t you tell our listeners a little more about yourself and your career?
Maxim Behar
JUNE 20, 2022
In his weekly column "Max's Column" for TBmagazine, Maxim Behar comments on the insurgence of fake news on social media and the responsibility of the consumer to educate and inform themselves, rather than putting blame on the platforms. "In a year or two all social media is going to shut down, they’re just all full of nonsense," exclaimed a solid gentleman on a brandy or two last night.
Maxim Behar
JUNE 20, 2022
Maxim Behar has been recognized as one of the most prominent motivational speakers from around the world by the Turkish agency Tan?nm?? Konu?mac?lar, which brings together global professionals and leading PR experts in the fields of education, medicine, finance and economics. The agency selects and works with the best speakers in the world based on their global achievements, years of experience in the field of communications and their successful participation in international formats.
5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.
Maxim Behar
JUNE 20, 2022
In his weekly column "Max's Column" for TBmagazine, Maxim Behar comments on the insurgence of fake news on social media and the responsibility of the consumer to educate and inform themselves, rather than putting blame on the platforms. "In a year or two all social media is going to shut down, they’re just all full of nonsense," exclaimed a solid gentleman on a brandy or two last night.
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