Wed.May 15, 2019

Why Boeing’s Reputation Radar Failed

ImPRessions - Crenshaw Communications

CC BY-SA 4.0. Boeing’s PR crisis deepened this week as a fuller picture emerged of its handling of serious problems surrounding the 737 Max.

What’s Next in Public Relations? Let’s Ask My Students


I recently finished reviewing my PR graduate students’ thesis proposals. So what’s on the minds of tomorrow’s professionals? Just about everything but public relations as we’ve practiced it.

GoT finale disruption—workers admit it may kill productivity on Monday

Agility PR Solutions

Managers, brace yourself: Absence is coming. Sunday’s long-awaited series finale of “Game of Thrones” will create the biggest storm of workplace disruption since the Super Bowl. New research reveals the fate of Westeros will have real world consequences—an estimated 27.2 million U.S.

18 newsletters every freelance journalist needs to subscribe to

Muck Rack

18 newsletters every freelance journalist needs to subscribe to


Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

6 networking types to avoid—and avoid being

PR Daily

Gathering to exchange war stories and business cards can be fun and even lucrative, but some people fail to bring along their manners—and their eye for less obvious opportunities. Business networking should go beyond cultivating potential customers.

More Trending

How journalists and PR pros expect to be treated via email

PR Daily

Does every electronic missive deserve a prompt response? Here’s how media professionals and corporate communicators can adapt to a changing PR landscape without being rude.

Making Kids Too Competitive?

Mindful Marketing

by David Hagenbuch , founder of Mindful Marketing & author of Honorable Influence Cutthroat Kitchen , The Amazing Race , The Voice —television viewership is one sign that our culture loves competition.

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Social media’s impact on the bottom line is increasing—how are marketers reacting?

Agility PR Solutions

Nearly 45 percent of people have increased their social media usage over the past six months, underscoring the medium’s importance in society and as a marketing channel.

Facebook revamps livestreaming tools after Christchurch shooting

PR Daily

The company announced it would restrict access to Facebook Live tools for users who violate certain rules. It hopes a “one strike” policy will prevent terrorists from broadcasting attacks. Facebook hopes to make its livestreaming tools safer—and protect its audience—with a new “one strike” policy.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Measuring results—key performance metrics for personalized content

Agility PR Solutions

Consumers are harder to engage with today than ever before. Marketers should not be designing their personalization strategies as a series of one-off tactics, but rather as part of a cohesive experience that enhances each individual’s journey.

How to use Google to craft great headlines

PR Daily

You know you need to grab your audience’s attention fast. Here are some tricks for using Google’s tools to discover the best wording for your content title. This article originally appeared on PR Daily in May of 2018. Let’s face it—it’s extremely difficult to attract audiences.

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Tips for marketing to the change-averse consumer

Agility PR Solutions

It was 2008. The wireless phone industry was rapidly taking off, and the first generation iPhone had launched not long before. In this age, it was still difficult for sales representatives to convince customers to add mobile internet to their monthly wireless plans.

How Target hit the bull’s-eye in employee engagement

PR Daily

After layoffs and a customer data breach, the retailer worked hard to rebuild trust within and without. That included a successful focus on employee communication. Editor’s note: This story is taken from Ragan Communications’ distance-learning portal Ragan Training.

Thinking Critically with Larry Kim

Critical Mention

Larry Kim is one of the most well-known influencers in the world of digital marketing. From founding WordStream and having now moved on to his new venture, MobileMonkey, he’s been featured in countless publications including Inc., HubSpot and CNBC.

Ways to Consume All the Media You Need

Maine PR Maven

In the 18th episode of The PR Maven Podcast®, Nancy Marshall spoke with Mackenzie Riley Young, the assistant director of media relations at Thomas College.

What are your road warrior HABIT(s)?

HMA Public Relations

As I begin prepping for my second business trip of the month, I’m thinking about the presentation I heard at PRSA Counselors Academy during my first […]. The post What are your road warrior HABIT(s)? appeared first on HMA Public Relations. Featured PRSA Abbie S. Fink HABIT Marcey Rader Travel

Image vs. Reputation: It’s good to know the difference

Karwoski & Courage

I was having coffee this morning with a friend who is a former journalist now working in corporate communications. He mentioned something that stuck with me and that is for communicators and organizations to know the difference between image and reputation. You could view the distinction as being one between what you project and proclaim, […]. The post Image vs. Reputation: It’s good to know the difference appeared first on Karwoski & Courage - Minneapolis Public Relations.

Mental health at work no longer a taboo

Stephen Waddington

High performing organisations recognise the need to support employees in managing mental health and wellbeing but individuals must also take personal responsibility.

Share your corporate social responsibility efforts

PR Daily

Changing the world means more to you than the bottom line. Enter PR Daily’s 2019 Corporate Social Responsibility Awards. The final extended deadline is May 17. The post Share your corporate social responsibility efforts appeared first on PR Daily.