Agility PR Solutions

MAY 24, 2023

In the spirit of AAPI (Asian American and Pacific Islander) month, brands and media companies have a unique opportunity to tap into the vast potential of the Asian and Asian American market. According to Pew Research, Asian Americans are the fastest-growing racial or ethnic group in the United States, with their population projected to reach […] The post Unlocking the power of the Asian market: Data and strategies for effective engagement appeared first on Agility PR Solutions.

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Data Strategy Marketing Groups 148

Stern + Associates

MAY 24, 2023

In this episode of Minds Worth Meeting, Justin Louis speaks with tech investor and journalist Azeem Azhar , author of the award-winning book “ The Exponential Age ” and its ongoing companion newsletter “ Exponential View.” In this episode: Azeem talks about what it means to be an exponentialist and why “futurist” doesn’t tell the whole story. He lifts the curtain on how he uses GPT-4 in his everyday work and reveals a generative AI “superpower”.

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Meeting Energy Technology Groups 101

Agility PR Solutions

MAY 24, 2023

Press releases are a powerful element of your event marketing strategy and play a vital role in boosting the reputation, credibility, and visibility of your brand. But making an impact with a press release requires more than just the basics. Crafting a punchy, effective press release entails specific elements such as strategic phrasing, SEO-friendly language, […] The post 10 essential elements of a hard-hitting press releases appeared first on Agility PR Solutions.

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SEO Reputation Strategy Brand 91

5W PR

MAY 24, 2023

The public relations space has been and will always be one of the vital industries in the market today. It is hard to deny its impact and importance especially when making your brand more recognizable and relevant. Apart from that, PR firms can also help you in damage control, improving your image to better connect with your target audiences. All these combined continues to make PR a powerhouse of an industry!

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Industry Enterprise Fashion Financial 88

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Agility PR Solutions

MAY 24, 2023

With more and more PR agencies cropping up, it can prove hard for agencies to protect their competitive edge and improve their bottom line. Yesterday’s strategies are becoming obsolete almost overnight, increasing the pressure on PR leaders to come up with new strategies and ideas to help their agency thrive in such a challenging landscape. […] The post 5 ways PR can step up its service level—and boost the bottom line—through client collaboration appeared first on Agility PR Solutions.

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Agility PR Solutions

MAY 24, 2023

Juggernaut wunderkind that it is, AI has permeated all business operations—marketing and communications certainly among them—and become a big priority for brand and company digital investments and education over the course of just a few months. Top-level execs couldn’t be more excited about whole-company integration of the power of AI, even at this early stage […] The post Trust is AI’s elusive hurdle: Business leaders are excited, but everyone else is still skeptical—and it’s brands’ bigg

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Brand Branding Education Course 78

HMA Public Relations

MAY 24, 2023

Prompts play a crucial role in leveraging the power of AI tools like ChatGPT. Drawing insight from a Promptmaster course, Justin Liggin shares how to write prompts for success in this blog post.

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Course Writing Tools Blogging 81

PR in High Definition

MAY 24, 2023

This month, Eurovision exploded back onto our screens in all its campy, zany, extravagant glory. Broadcast from my hometown of Liverpool, millions of people across the globe danced and sang along to some predictably cheesy music – in my eyes, Finland were the clear winners. This celebration of diversity, inclusivity, creativity, and culture was a clear reminder that the human influence is invaluable for businesses – particularly as AI creeps further into our lives.

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Institute for Public Relations

MAY 24, 2023

This blog is provided by the IPR Organizational Communication Research Center. Internal Communication (IC) is an essential part of any organization’s success. It is the backbone of a company’s culture and its ability to drive performance, engagement, and commitment among employees.

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

PR in High Definition

MAY 24, 2023

This article was originally published in Forbes. It has always been essential for businesses to maintain a solid reputation. However, this has taken on another level of importance in the modern context. Social media, 24-hour news cycles and the ubiquity of information have put reputational issues at the forefront of any organisation’s strategy. Efforts must be made in terms of public relations, brand management and leadership reputation, but it cannot stop there.

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Institute for Public Relations

MAY 24, 2023

Edelman analyzed how businesses address racial justice issues. The research compared key findings from past reports to the current growing expectations for organizations to take action. An online survey of 3,500 U.S. adults was conducted from April 4-12 2023. Key findings include: 1.

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Medianet Australia

MAY 24, 2023

Rohan Smith is currently working as the Acting Deputy Editor and Victorian Reporter at news.com.au.

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Institute for Public Relations

MAY 24, 2023

Muck Rack analyzed this year’s trends in the PR industry to help deliver insight and improve the workflow of professionals. A survey of 1,034 PR professionals was conducted from March 31, 2023 to April 25, 2023. Key findings include: 1.) 36% of respondents said their workplace had “a little” diversity on their leadership teams.

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Survey Leadership Trends Industry 52

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

Consumer

Medianet Australia

MAY 24, 2023

Jake Halpin is the Publicity Director at MAXCo.

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Publicity Creativity 52

PR in High Definition

MAY 24, 2023

We are currently witnessing the dawn of large language models (LLMs), such as ChatGPT. These are changing the way we work and the way we learn – particularly the way we search for information. There has been a huge reaction from education leaders, worrying about such tools being used to help students cheat their way through their studies, or fearing that they will be fed incorrect information.

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Google Engineering Tools Privacy 62

Maxim Behar

MAY 24, 2023

The chaos in Bulgarian politics, and the huge "army" of amateurs, both in parliament and in the rapidly changing governments, leave the feeling that the economy can be managed with directives. Not a month goes by - and whoops, a restriction with decrees on these or those prices, just then someone pays to lower taxes on him too, because they already lowered them on many others, or someone else decides that some shops are making a cartel.

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