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Public Relations Objectives

Doctor Spin

Improve internal communications. Develop the PR strategy and keep the PR plan updated. They will refer you to their marketing department and ask you to pay for an ad! However, a PR professional understands how to create material that a journalist (or an ambitious influencer) will want to feature to their audience.

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The Power of Internal Linking with Positional’s Nate Matherson

Buzzstream

Resources Mentioned: Glenn Allsopp’s article on who controls search Cyrus Shepard’s Study on Internal Linking Nate’s LinkedIn Nate’s Twitter Main Takeaways 1. Internal linking is one of the least appreciated jobs in SEO. You don’t want to use the exact same anchor text on every internal link. Positional is now live!

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18 Must-Have SEO Extensions on Chrome (Updated for 2024)

Buzzstream

Siege Media Outreach Scorecard – Streamlining Outreach Evaluation The Siege Media Outreach Scorecard is a unique Chrome extension designed for digital PR and link-building by link building and digital professionals. You can find detailed insights into meta tags, structured data, internal links, hidden content, and more.

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Public Relations vs Marketing

Doctor Spin

They will refer you to their marketing department and ask you to pay for an ad! However, a PR professional understands how to create material that a journalist (or an ambitious influencer) will want to feature to their audience. In public relations, we call this: Internal Communications (IC) ( blog posts ) Sometimes, things go wrong.

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The 8 Digital PR Tools You Need in 2021 (According to the Experts)

Buzzstream

From pitches to landing coverage and everything in between, Digital PR can be done without a single tool. As an expert with using it, having done a step-by-step guide on it here , he explains, “For anyone running international PR, BuzzSumo is a great way of understanding what content will and won’t work in different countries.

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House Rules

prTini

Plenty of agencies offer traditional and digital PR services. It’s how I evaluate personnel, clients, partnerships and internal interactions. It’s how I evaluate personnel, clients, partnerships and internal interactions. So, what makes Geben different? These 10 rules provide context for decision-making.

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The F Word: It’s Time to Make Your Move

PR News

Failure, my friends, is the F word I am referring to and the word that so many business leaders tout as the holy grail to get ahead. At the PR News Top Women in PR Luncheon on… Continued. The post The F Word: It’s Time to Make Your Move appeared first on PR News Blog.