Cision

JULY 27, 2017

Talk to Customers & Employees. Your customers can provide insight into what your unique selling point (USP) is, why they choose you as a provider and what you do better than the competition. Your employees have a different perspective of your brand than you do, so talk to them as well.

Brand 231

Brand Branding Employee Data 231

Sword and the Script

MARCH 2, 2021

AI is something that is missing from most of the incumbent PR software tools. He cautions those writing pitches against using a tool like this for a cursory glance or pretending to have read his work. Shama Hyder writes a contribution for Forbes comparing Cision, Meltwater and Propel. Catch up time in AI.

Company 150

Company Tools Technology Software 150

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Internal communications: PR practitioners may also be responsible for communicating with employees and stakeholders within an organization. ChatGPT seems to miss emerging themes if there isn’t a wide body of writing already on a topic.

Interviews 99

Interviews Publicity Technology Social Media 99

Burrelles Fresh Ideas

JUNE 6, 2023

Chatbots and Virtual Assistants: AI-powered programs help these conversational interfaces to engage with customers in real-time, answering their queries, providing recommendations, and guiding them through the buyer’s journey, all while hopefully enhancing customer service and satisfaction.

Communications 40

Communications Marketing Technology Data 40

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Employee communication will continue to be a major focus for many CCOs. Data-driven strategy will increase in importance for employee communications.

Marketing 189

Marketing Content Marketing Data Social Media 189

Sword and the Script

OCTOBER 27, 2020

Today it has “hundreds” of employees, “thousands” of customers, and Mr. Galant told me he’s focused on “sustainable” growth. He seems to have little appetite for fundraising or deal-making and said he’s declined suitors – activities that would detract from his focus on customer service. Muck Rack has earned 4.3

Pitching 86

Pitching Media System Tools 86

Beyond PR

JULY 28, 2017

Talk to Customers & Employees. Your customers can provide insight into what your unique selling point (USP) is, why they choose you as a provider and what you do better than the competition. Your employees have a different perspective of your brand than you do, so talk to them as well.

Employee 80

Employee Journalism Data Technology 80

Waxing UnLyrical

MAY 8, 2013

And in doing so, I experienced two very different attitudes to customer service, and technology, all in the same day. Perhaps my questions were basic or, in her opinion, stupid; but I was the (potential) customer , I should have been able to ask any questions I wanted without being made to feel that way. Too cool for school.

Technology 92

Technology Customer Service Retail Software 92

PRSay

MAY 18, 2016

For example, we recently used our software to measure conversations on social media about the Democratic and Republican nominees for the 2016 presidential race. An internationally sought keynote speaker, her writing has appeared in Forbes, CIO and VentureBeat, as well over 500 authored blogs.

Data 106

Data Meeting Measurement Guidelines 106

Buzzstream

AUGUST 12, 2020

For example, if you were interested in guest posting on the BuzzStream blog but were having a hard time confirming you’ve found the right person, go to LinkedIn, type in BuzzStream, and click on the employees. Does this person write on the topic you’re pitching? . Write for your own blog or company’s blog.). Don’t have any?

Digital PR 62

Digital PR Pitching Interviews Writing 62

Cision

JULY 6, 2015

Some social conversations are focused on a customer service concern with little latitude for platitude, but social customers otherwise manage interpersonal distance quite effectively (mute, unfollow, disregard, delete). Marketer Austin Malloy writes that “ a lot of people put what their interests are right in their bio.”

Social Media 120

Social Media Media Wikipedia Tools 120

Sword and the Script

JULY 2, 2019

At the beginning of every new month, I take a look back and the news and notes stemming from the software developers that make tools for PR pros. Customers can reach support through a chat channel on its website, within the Meltwater web application, or through the mobile app. Here we go….

Trends 60

Trends Media Report Technology 60

Mindful Marketing

JANUARY 29, 2023

In addition, one of the worlds most successful companies, Amazon, has supposedly warned its employees about the dangers of sharing code and other confidential information with the chatbot for fear it will mimic internal data. Ad Age gave ChatGPT this prompt: “Write a 30-second commercial that brings Jesus to the Super Bowl.

Ethics 98

Ethics Guidelines Fashion Transportation 98

Cision

MAY 21, 2015

Social media marketing podcast covering digital tools, apps, and software. High Income Business Writing. Ed Gandia, co-author of the bestselling book, The Wealthy Freelancer, reveals how to propel your writing business to the six-figure level (or the part-time equivalent). 13) Mike Stelzner. Social Media Marketing Podcast.

Social Media 120

Social Media Marketing Pinterest Media 120

The Stalwart Blog

APRIL 26, 2020

I was the marketing director for a software company and hung up my own shingle about 13 years ago. Maybe it’s an employee claim against the supervisor, or maybe it’s an errant rogue, a Yelp review. Maybe it’s a poor customer service call that somebody threatened to go on their blog or talk about them on Instagram.

Crisis 78

Crisis Local Facebook Social Media 78