ImPRessions - Crenshaw Communications

MAY 31, 2017

What’s the cost of a brand crisis? As video of United Airlines passenger Dr. David Dao being violently dragged from his seat went viral, the media – and a global audience of prospective customers – were horrified. When it comes to a brand reputation crisis, digital media is the great leveler.

Crisis 180

Crisis Airlines Brand Branding 180

Konnect Agency

JUNE 22, 2023

In today’s fast-paced world and in our current climate, businesses are more vulnerable than ever to face a crisis that could negatively impact their public reputation and ultimately their bottom line. The goal of a crisis PR plan is to minimize the impact of a crisis on a business’s reputation, operations, and finances.

Crisis Communications 52

Crisis Communications Crisis Agency Communications 52

Onclusive

AUGUST 9, 2021

Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. Earned Media & Media Relations. In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media.

Training 370

Training Media Training Reputation Crisis Communications 370

Melissa Agnes

OCTOBER 26, 2014

Welcome to episode #021 of The Crisis Intelligence Podcast, with Melissa Agnes and Jonathan Bernstein. Jonathan Bernstein is a veteran crisis management professional with 30 years of experience and first-hand lessons behind him. The court of law vs. the court of public opinion – and how they need to work together today.

Crisis Management 237

Crisis Management Crisis Media Training LinkedIn 237

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. The basics of good crisis communications are the same for every company.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

ImPRessions - Crenshaw Communications

NOVEMBER 22, 2019

The Thanksgiving holiday always requires advance preparation, but this year, we’re adding expert PR and media training advice to the list. As in public relations, it all comes down to having a plan. Have a (family) crisis management plan in your back pocket. Know your audience.

Crisis Management 356

Crisis Management Crisis Media Training Interviews 356

Onclusive

AUGUST 22, 2017

Our job descriptions tells us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. Earned Media/Media Relations. Owned Media/Content Strategy. Media Monitoring & Analysis. AirPR offers a media monitoring solution. Media Training.

Media Training 397

Media Training Crisis Communications Conference Training 397

ImPRessions - Crenshaw Communications

JUNE 12, 2019

As we approach Father’s Day, let’s stop and recognize how a dad’s sometimes patronizing, always wry nuggets of wisdom can be applied to the practice of public relations. For PR tips on successful media training , see our earlier post. Much of the time, a company spokesperson needs to address a crisis, especially if at fault.

Media Training 256

Media Training Training Agency Crisis 256

Shift Communications

JULY 19, 2017

Anyone Could Need Crisis Management (…and at Anytime). is suffering a crisis. As our VP of Marketing Tech previously summarized : In a crisis management situation, something has gone wrong and your brand is on fire. There’s the tide of public opinion – the heat, the energy. Media training. Emily Mong.

Case Study 118

Case Study Crisis Management Crisis Study 118

Melissa Agnes

AUGUST 15, 2016

The extremely smart Nick Morgan of Public Words recently published an article that reveals the results of a study on stress. ” This is important for leaders to realize prior to experiencing a crisis. Because successful crisis management often requires an appearance, in some capacity, by the organization’s leadership.

Crisis 100

Crisis Crisis Management How To Leadership 100

Polaris

NOVEMBER 22, 2014

Yet public speaking and media interview skills are essential for most executives and business owners. And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. In today’s post, we’ll take a look at a public speaking hack intended to help improve your presentation skills.

Publicity 190

Publicity Training Interviews Media Training 190

PR for Anyone

JULY 28, 2022

Watch this week’s PR Tip here: How do you your story to multiple media outlets? Many people feel they have one story and that one story might not fit in every media outlet. Take your diamond, aka your story, and think of each facet as a different media outlet. Watch that and then figure out which media outlets you.

Pitching 130

Pitching Media YouTube Interviews 130

Solo PR Pro

JUNE 11, 2019

Communications professionals know having a PR crisis plan in place is invaluable. There are clients who understand a PR crisis plan is essential, and either expect or welcome its creation. Whether a major event or a minor blunder, how a PR crisis is handled impacts a client’s livelihood and everything they have built.

Crisis 62

Crisis Airlines Infographics Crisis Communications 62

PRSay

JUNE 28, 2022

A press conference can be a risky way to convey information to the media and the public, particularly during a crisis. According to media reports, authorities have repeatedly corrected official statements about the shooting after those statements were contradicted by new information.

Conference 183

Conference Crisis Training Public Affairs 183

PR for Anyone

JULY 21, 2022

Watch this week’s PR Tip here: Today I am challenging you to start pitching the media regularly. Think about what you can pitch the media for the rest of the year. It’s the breaking news stories where we take what’s trending and create media stories around that which we call newsjacking. PR FOR ANYONE.

Pitching 130

Pitching Media YouTube Video 130

ImPRessions - Crenshaw Communications

JULY 31, 2017

Nothing in public relations is quite as rewarding as securing an important interview for a client. For some, this can mean an intense media training session. How to prepare for a media interview. Reviewing taped interviews provides an opportunity to critique and incorporate learnings for future media encounters.

Interviews 206

Interviews Media Advertising Advertising 206

PR for Anyone

DECEMBER 8, 2022

December and January are the most difficult times of the year to land in the media. Seasoned media experts often get to come back for end-of-year wrap-ups. It’s very hard to break into media now. That being said, I have a great hack for anyone to land in the media today! Anyone can get publicity! Transcript.

Media 130

Media Pitching Privacy Video 130

PR for Anyone

SEPTEMBER 8, 2022

You’ve landed in the media. Of course I’ve been on 1000’s of media outlets since then but that’s one of the biggest so I want people to see it, again and again. It’s up to you to be your own megaphone when it comes to your media appearances. YOU need to post it on social media. Transcript.

Media 130

Media YouTube Video Interviews 130

Garrett Public Relations

FEBRUARY 9, 2019

Lately, there seems to be no shortage of folks who seem hell-bent on creating a crisis for themselves, simply because they seem not to know when to be quiet. In the past couple of weeks, we’ve seen several examples of public figures who would’ve benefitted from […].

Crisis 124

Crisis Examples Publicity Media Training 124

PR for Anyone

AUGUST 18, 2022

Watch this week’s PR Tip here: People understand the value of being in the media but more often than not, people are just trying to “sell” the media by putting in their product, service or brand without thinking of the bigger picture and the bigger impact they can make. Anyone can get publicity! PR FOR ANYONE.

Media 130

Media Nonprofit Pitching Television 130

Shift Communications

JULY 26, 2017

Check out part 1 and part 2 before diving into the following post on the importance of speed during a crisis situation. . While they may be faster than Michael Phelps in the water , they are way too slow in controlling their narrative in the media. There’s a crisis communications mantra: tell it all, tell it early and tell it yourself.

Case Study 101

Case Study Crisis Study Crisis Communications 101

Prohibition

APRIL 23, 2020

In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough. Nowadays, it can all be done in the public domain.

Crisis 62

Crisis Telecommunications Reputation Crisis Communications 62

PR for Anyone

JULY 14, 2022

Now is the best time to pitch the media, especially television. August is the slowest news time as so many people are traveling and don’t want to forego their vacation for a media appearance. And… if you are a regular media pitcher, this could be the perfect time for you to get booked! Anyone can get publicity!

Pitching 130

Pitching Television Media YouTube 130

PRSay

APRIL 24, 2020

When pitching story ideas to journalists during the COVID-19 crisis, PR pros should use email, find local news angles and make experts available for video interviews, according to Cision’s “ 2020 State of the Media Report ,” released on April 21. Story ideas should be important for the public, not just for PR clients.

Report 170

Report Pitching Media Survey 170

PR for Anyone

AUGUST 25, 2022

Most kids went back to school this week and it’s a great time to position yourself as an expert and start pitching the media! Right now back-to-school is a hot topic so the media is looking for those peripheral stories related to back-to-school that they can share with their audience. Anyone can get publicity! Transcript.

Pitching 130

Pitching Media Insurance Insurance 130

Polaris

DECEMBER 8, 2014

Yet public speaking and media interview skills are essential for most executives and business owners. And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. A video of the comic’s performance went viral, the media piled on. A lot of nervousness—not so much.

Interviews 133

Interviews Media Training Media Training 133

Stuart Bruce

JULY 15, 2014

Lots of new research around at the moment that point to a positive future for the public relations business. The FT says : “The social media result is particularly striking given that some companies have had high-profile failures in this area.

Social Media 132

Social Media Public Affairs Media Crisis Communications 132

Melissa Agnes

OCTOBER 26, 2014

Welcome to episode #021 of The Crisis Intelligence Podcast, with Melissa Agnes and Jonathan Bernstein. Jonathan Bernstein is a veteran crisis management professional with 30 years of experience and first-hand lessons behind him. The court of law vs. the court of public opinion – and how they need to work together today.

Crisis Management 100

Crisis Management Crisis Media Training LinkedIn 100

ImPRessions - Crenshaw Communications

APRIL 11, 2017

It goes against all the instincts of a public relations specialist to turn down a media opportunity. Instead we advocate taking a thoughtful look at all media inquiries to determine if they advance a company’s goals. When to “Just Say No” to a Media Request. When the story direction is questionable. .

Interviews 160

Interviews Media Local Privacy 160

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. This can include investors or customers.

Technology 78

Technology Product Launch Crisis Management Case Study 78

PRSay

OCTOBER 13, 2021

To build trust with the public, companies “have to commit to it at all levels of the organization. When issues of public trust arise, how do the panelists balance the need to respond quickly with the necessity to “carve out time to make a complete and thoughtful assessment?” Trust ‘can’t be a communications strategy.’.

Communications 148

Communications Pharmaceuticals Corporate Film 148

ImPRessions - Crenshaw Communications

MAY 8, 2018

Who knew that when mom was dispensing her pearls of wisdom that she was preparing you for a public relations career? They’re the most concerned with public perception, social responsibility, and community relations. ” The glare of media attention can burn if you’re not careful. “Always use sunscreen.”

Corporate 195

Corporate Training Reputation Media Training 195

Rock the Status Quo

DECEMBER 11, 2014

Sometimes public relations feels exactly like this piggy’s situation, but without the humor. Not because media cancelled the story, which is fairly common ( especially in breaking news ), but because the client backed out. It’s impossible. I need that fishbowl stuck on MY head! (I A relentless frenzy. Oh, the happiness!!!

Interviews 174

Interviews Real Estate Media Pitching 174

ImPRessions - Crenshaw Communications

JANUARY 16, 2018

An anonymous quote tells us, “A mistake should be your teacher, not your attacker,” and those in public relations would be wise to remember it when something goes awry. Misguided media relations strategy. Lack of preparation for a media interview. Nonexistent or outdated crisis communications planning.

Skype 170

Skype Interviews Crisis Communications Crisis 170

Reputation Us

SEPTEMBER 7, 2016

From cyber attacks, to hurricanes, to mergers gone wrong; the negative headlines seem to rule the front pages in media outlets across the CU world. The Credit Union Times interviewed CU crisis experts, including LT Public Relations ‘s Casey Boggs, for the August 31st cover story (below), “Credit Union Crisis Planning Essential.”

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

PRSay

APRIL 2, 2020

The COVID-19 pandemic is creating unprecedented challenges for the news media. Social distancing has forced journalists to change nearly every aspect of how they do their jobs as they navigate a new way of reporting amid the biggest health crisis in a century. Communicators can also be the “helpers” to the media right now.

Skype 206

Skype How To Crisis Pitching 206

Onclusive

FEBRUARY 9, 2021

At its core, public relations is about influencing, engaging and building a relationship with key stakeholders across numerous platforms in order to shape and frame the public perception of an organization—in other words, the main goal of PR is to boost the reputation of your brand.

Agency 195

Agency Strategy Communications How To 195