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2017 Crisis Management That (Mostly) Worked

ImPRessions - Crenshaw Communications

Armchair PR experts get lots of mileage from critiquing crisis management by major brands and businesses this time of year. But what about the crisis situations that are handled well? But in the spirit of fair play, here are some examples of reputation management that succeeded in 2017.

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Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

We are pleased to share the first in a series of in-depth profiles of a key international market written by one of our PRGN partners. The tourism sector significantly boosts the economy, with millions of international visitors supporting hospitality, retail, and entertainment sectors.

Marketing 106
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Interview Series: CMO of UL Discusses How PR & Content Marketing Are Evolving in 2018

Onclusive

She joined UL in 2015 and is responsible for brand and marketing strategy, communications, public relations and crisis management, corporate social responsibility, events, customer experience, digital marketing and social media, as well as the marketing organization at large.

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Newborn Abducted from Hospital and Social Media Saves the Day

Melissa Agnes

An amber alert was issued at 7pm and the picture of the abductor, taken from the hospital’s security footage, was plastered all of local media and social media. What types of negative situations could occur that your organization is responsible for managing and communicating throughout? Step 2: Plan and train your team.

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Disruptive Technology Merits Disruptive PR

David PR Group

Local police in South Florida started citing ridesharing drivers and in some cases impounding their cars. Neither Uber nor Lyft joined any of the local chambers of commerce or made any visible connections to charities or other community groups. Here’s why: Disruptive technology merits disruptive PR. And then came the citations.

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PR Agency Life: What to Expect

Burrelles Fresh Ideas

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. Skill Development — learn valuable skills in media relations , content creation, event planning, crisis management, etc. During the summer, I had the opportunity to work as a public relations intern in the clean energy space.

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Critical Mention Launches Media Contact Database, Expands Earned Media Suite

Critical Mention

“The release of our Media Contact Database is the culmination of months of tireless work by the Critical Mention engineering, DevOps, product and data curation teams,” said Vishal Padhye, Chief Technology Officer at Critical Mention. “We We believe current and future customers will quickly see this as a major marketplace differentiator.”.

Media 108