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The Challenges for Health Care Communicators as a New Normal Emerges From the COVID-19 Crisis

PRSay

The general public became terrorized by media stories about the pandemic,” said Jennifer Smith, APR, Broward Health’s associate vice president of corporate communications. “In Intermountain Healthcare also launched a Facebook campaign that, at first, had a more general message. Taking care of communications staff.

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Guest Post: The PR Generalist vs. The Industry Specialist

Deirdre Breakenridge

Throughout my 25 year career I’ve worked with clients from an array of industries – aviation, healthcare, government, museums, education, technology, and more. In that case, your journey might lead you towards a job in internal communications working for a corporation where you promote the company’s various products, services and experts.

Industry 316
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What Solo PR Pros Need to Know About Influencer Marketing and Maximizing Your Reach

Solo PR Pro

But depending on your geography, type of business and whether your audience frequents those online hubs, they might not be the right places to focus on — sometimes, local marketing is key. Based on your goals, the best influencer could be the president of the local PTA or lobbyists to persuade the state legislator.

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What Are the Types of Press Releases?

PR Fuel

A good example of this might be a new telemedicine option for healthcare providers in 2020. If your company has developed a Corporate Social Responsibility program, your press release can highlight some of your initiatives. Stay away from corporate jargon and acronyms that people outside your company or industry won’t understand.

Nonprofit 102
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Business’s Best Path to Racial Justice

Mindful Marketing

Businesses can accomplish this transformation most effectively by nurturing an employee base that gives meaningful work opportunities to people society has historically marginalized. Also, solicit the aid of local government in tackling this societal issue.

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Appetite remains for agency acquisitions across UK and Europe

Wadds Inc.

Looking at the two major European business centres of Germany and France, even with Germany technically in recession, it is clear that the German communication market is providing growth opportunities for local and international agencies. The outlook for the next twelve months very much depends on the area the agency specialises in.

Agency 52
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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Courtney landed her permanent role off a 6-month social media internship in the Corporate Communications department at UnitedHealth Group. I’m quite certain Alison will find herself in a senior leader role very soon.