Corporate, Crisis Communications and Digital PR

What Is Digital PR?

Stern + Associates

JULY 21, 2023

Through strategic digital public relations (PR) efforts, this startup firm crafts engaging social media campaigns, partners with influential bloggers, and promptly addresses customer feedback across various online platforms. What Are the Types of Digital PR?

Digital PR

Digital PR SEO Engineering Social Media

Why You Should Hire a Crisis Communications Agency?

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. For a free consultation, please call 0113 430 4160 now.

Crisis Communications

Crisis Communications Crisis Agency Communications

Managing the Aftermath of a Digital PR Crisis

5W PR

JUNE 15, 2020

It’s infinitely better to stand up and admit where things went wrong, either personally or corporately. There’s often no need to take the blame for something that isn’t the brand’s direct responsibility, but it’s always a good look to be seen taking leadership of a crisis response. That doesn’t mean pandering.

Crisis

Crisis Digital PR Retail Reputation

Communication Challenges for your PR Team in 2023: World Communication Week

The Proactive Report

NOVEMBER 1, 2022

If the communication coming from the company is misconstrued or misunderstood, you could end up in a world of hurt. There are many instances of corporations falling short with their communications. Here are some challenges your PR team should be ready to deal with in 2023: Social Media.

Communications

Communications Social Media Employee Crisis

The Role PR Plays in Boosting Digital Visibility

5W PR

FEBRUARY 12, 2024

Collaboration Digital PR is not simply scattering messages across the internet and hoping they are effective. In today’s digital age, transparency and authenticity are paramount, as information spreads rapidly. It encourages active participation and communication in the brand’s journey.

Digital PR

Digital PR Crisis Communications Crisis SEO

Public Relations Objectives

Doctor Spin

FEBRUARY 22, 2024

Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. In an era where consumers are increasingly sceptical of advertising and corporate speak, PR offers a more authentic and credible way to communicate with the public.

Publicity

Publicity Public Affairs Journalism Corporate

Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

APRIL 2, 2024

It was increasingly filled with queries from corporate bloggers with commercial interests rather than journalists with stories to complete on a deadline. Counterweight to journalist backlash At that time, Vocus was under fire from journalists who saw the company as a source of PR spam.

Reddit Software B2B Technology

Essential Guide To Effective Communication Measurement For CMOs

Landis PR

JANUARY 22, 2024

Yet there’s no question that communication is a pivotal factor for the success of any organisation and a cornerstone of operations in times of crisis. Communication and marketing are not just support functions. Effective communication measurement should be all about using tools that make sense and feel relevant.

Measurement

Measurement Communications Crisis Communications Crisis

Public Relations vs Marketing

Doctor Spin

FEBRUARY 14, 2024

Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill. It also involves crisis communication to mitigate damage to the company’s reputation.

Publicity

Publicity Marketing eBook Public Affairs

Event Sustainability — The Triple Bottom Line

Landis PR

SEPTEMBER 18, 2023

Until recently, the execution of these strategies has not been a top priority for many corporate event clients. Helping clients understand the impact of their events, arming them with information about sustainable practices, and helping to support implementation are critical components of the event-planning process.

Government

Government Measurement Groups Corporate

Unlocking Revenue Potential With The Power Of PR

Landis PR

JANUARY 30, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. More specifically, increasingly, we see PR playing a vital role in supporting the sales funnel, which is inherently more quantitative. For the Photo courtesy of Pixabay original blog, please visit here.

Leadership

Leadership SEO Measurement Reputation

How Can Public Relations Pros Monitor Public Opinion

5W PR

MARCH 19, 2020

While there are plenty of other ways that brands and companies can keep up with the public opinion via the traditional media outlets, these are some of the ones that are only going to grow in popularity due to the increase of digital PR in the last few years.

Publicity

Publicity Survey Measurement Groups

Amplify Your PR Wins

Landis PR

DECEMBER 18, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Amanda Hill – Three Box Strategic Communications. How do today’s PR teams keep up? For the original blog, please visit here. Photo courtesy of Pixabay Your audience’s attention is more fragmented than ever.

Conference

Conference Consumer Social Media Google

The Value Of A Global PR Network

Landis PR

JANUARY 16, 2024

Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business. Photo Courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Gábor Jelinek, Executive Director. For the original blog, please visit here.

Agency

Agency Internal International Meeting

Five Habits That Improve a PR Pro’s Productivity

Landis PR

SEPTEMBER 11, 2023

In a career defined by busy, unpredictable days, PR pros are always looking for ways to be more productive. Note: This is a reposted blog by our Public Relations Global Network Partner, Samantha Frost – L.C. Williams & Associates. For the original blog, please visit here.

Energy

Energy Study System Writing

World Communicators Want Your Questions

Landis PR

OCTOBER 11, 2023

By Sean Dowdall Landis Communications is proud to be hosting the Public Relations Global Network’s (PRGN) international membership conference, representing more than 50 communications agencies from around the world in San Francisco from October 18 – 20.

Communications

Communications Conference Policies Internal

Five Steps to Manage Client-Agency Relationships

Landis PR

OCTOBER 2, 2023

All relationships take effort, and that includes the one between client and communications agency. Considering that “communication” is the function, these relationships deserve a bit more time and effort! By Brianne Murphy Miller Note: This is a reposted blog by Public Relations Global Network.

Agency

Agency Technology Meeting Software

World Communicators Want Your Questions

Landis PR

OCTOBER 11, 2023

By Sean Dowdall Landis Communications is proud to be hosting the Public Relations Global Network’s (PRGN) international membership conference, representing more than 50 communications agencies from around the world in San Francisco from October 18 – 20.

Communications

Communications Conference Policies Internal

“We Still Need to Fight Misinformation and Disinformation”

Landis PR

JULY 10, 2023

While I am encouraged that many people are adapting and learning to challenge what they read and hear, I believe this is a fight where those of us in the communications industry must remain ever diligent. For the original blog, please visit here. The slippery slope of misinformation and disinformation is getting steeper.

Journalism

Journalism Training Consumer Tools

The Public Relations Agency: Your Secret Weapon

Doctor Spin

MAY 21, 2023

Key Services Provided by PR Agencies PR agencies typically provide services following the stakeholder model: Corporate communications. Digital PR. Internal communications. Crisis communications. Marketing PR. Industry PR (B2B). Lack of clear communication.

Agency

Agency Publicity Public Affairs Crisis Communications

Crafting a Robust Communications Strategy to Propel 2024 Company Growth

Landis PR

DECEMBER 11, 2023

A well-executed PR campaign can increase visibility and position your company as a leader in your industry, supporting your growth ambitions. That relationship will also greatly help if your company finds itself in a crisis communication situation in the future. Use analytics to track engagement, reach, and conversion.

Strategy

Strategy Company Communications Construction