Content Marketing, Crisis Management, Instagram and Media Relations

Critical Mention Adds Instagram Tracking to Industry-Leading Earned Media Suite

Critical Mention

JULY 13, 2021

NEW YORK — Critical Mention — the leading all-in-one earned media monitoring and intelligence platform — has released Instagram tracking as part of its Earned Media Suite. The new release adds to the platform’s already robust Social Media Monitoring offering, which also includes Facebook, Twitter and YouTube.

Instagram

Instagram Industry Media Analytics

Critical Mention 2021 Recap

Critical Mention

DECEMBER 10, 2021

The Critical Mention Earned Media Suite lets users track earned media across leading social networks like Twitter, Facebook, YouTube and now Instagram. Users can now: Monitor public Instagram Accounts. Save Instagram mentions directly from the Social section of the Search tab.

Radio

Radio Instagram Analytics Mobile

Succession Season Premiere: What Was All That Media Monitoring Talk About?

Critical Mention

OCTOBER 25, 2021

But, this is a blog about PR, communications and media relations, so enough about the plot summary. Instead, let’s talk about how Season 3 began with Kendall Roy focused on getting his media monitoring tools and strategy in place as he gets ready to take on his father and snatch his media empire away.

Media

Media Fashion Television Radio

What is brand reputation management

Prohibition

AUGUST 4, 2021

Online Brand Reputation Management is now one of the most important tools for business today. With the advent of online reviews, social media sites like Facebook, Twitter, Instagram etc., managing your reputation has become an all-encompassing affair that businesses can no longer ignore. Content Marketing.

Reputation

Reputation Brand Branding SEO

Benefits of Working with Influencers on Social Media

Critical Mention

MARCH 17, 2022

Influencer marketing is increasingly prevalent in marketing strategies across the globe now that social networks like Instagram and Twitter continue to rise in popularity. The key to influencer marketing is to find influencers that align with your brand and its message.

Social Media

Social Media Media SEO Instagram

An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

JANUARY 3, 2023

PR practitioners use a variety of methods to get their message out, including press releases, media relations, social media, and more. What are some examples of public relations? Media relations: This involves building relationships with journalists and getting media coverage for an organization or individual.

Interviews

Interviews Publicity Technology Social Media

The Evolving Relationship Between PR and the Media

Critical Mention

JUNE 10, 2020

A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics. Eric brought a background in content marketing, marketing measurement and marketing automation, having previously co-founded and managed his own agency.

Media

Media Pitching Trends Resources

Understanding the Value of Social Influencers

Critical Mention

NOVEMBER 20, 2020

On average, the earned media value for campaigns with influencers is $5.20 Some companies have even seen upwards of $18 in earned media value. Social Influencers have quickly risen to one of the most important assets to brands in just the past few years. for every dollar invested.

Tourism

Tourism YouTube Radio Social Media

20 Great Communications Quotes

Critical Mention

MAY 13, 2020

Public relations, marketing and social media professionals must find ways to bring creativity to the forefront of their communication strategies. While everyone has their own methods of communication, it’s advantageous to expand communication skills by finding inspiration in the advice of other notable communicators.

Communications

Communications Radio Sports Social Media

Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. d) Influencer marketing to cool off as far as the amounts of money companies are paying influencers.”.

Marketing

Marketing Content Marketing Data Social Media

Top 7 Communication Resources

Critical Mention

AUGUST 20, 2020

As PR pros work from home, now is a good time for them to sharpen their communication and public relations skills through educational resources. Books, webinars and podcasts have risen in popularity now that more people are spending time indoors.

Resources

Resources Communications Education Guidelines

How the ‘Framing Britney Spears’ NYT Documentary Affected Hulu’s Earned Media Mentions

Critical Mention

FEBRUARY 18, 2021

Share Tweet Share. The New York Times Presents, a docu-series on Hulu , has released episodes containing riveting stories about the lives of people such as the awe-inspiring doctors and nurses who’ve dedicated their time alleviating the pandemic’s damage to U.S.

Media

Media Comparison Radio Sports

Why Earned Media is More Important Than Ever

Critical Mention

MAY 7, 2020

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. COVID-19 has altered the way we all communicate with one another for the time being. .

Media

Media Radio Television Sports

5 Reasons to Network Across all Social Media Sites

Critical Mention

NOVEMBER 5, 2019

Social media platforms may have been created for friendly networking, but since then, they’ve evolved into tech hubs where anybody can network with anyone else. So, it’s important for all organizations to acknowledge and react to the impact social media has on consumers. Social Media Improves Customer Service.

Social Media

Social Media Media Customer Service Radio

4 Skills All PR Pros Should Have

Critical Mention

OCTOBER 29, 2019

Success in the PR world translates to knowing how to deliver captivating media pitches, interactive campaigns, detailed press releases and more. Professionals in this field should make it a priority to hone important skills and capitalize on establishing their brand with the best communication strategies. Share Tweet Share.

Radio

Radio Television Social Media Sports

Everything You Need to Know About Earned Media

Critical Mention

NOVEMBER 22, 2019

PR and marketing pros can choose to take many directions when deciding how to best promote their brand. Earned media is among the most highly valued types of brand promotion, so organizations won’t want to miss miss out on the great opportunities it can bring. . What is Earned Media? Share Tweet Share.

Radio

Radio Media Newspapers Sports

Public Relations Holiday-Checklist

Critical Mention

NOVEMBER 13, 2019

Oftentimes, offices are less occupied when the holidays are around the corner. Employees go on vacations, some travel to visit loved ones and others use the time as a break from work. Outside of the office, consumers use their holiday free-time to look at ways to enhance their personal and work lives in the new year.

Publicity

Publicity Employee Analysis Radio

7 PR Blogs You Should Be Following

Critical Mention

OCTOBER 24, 2019

PR Daily is a news site that delivers news, advice, and opinions on the public relations, marketing, social media, and media worlds. Our take on Ragan’s PR Daily blog: Without a doubt, Ragan’s PR Daily blog is one of our go-to blogs for communication and media related news and tips. PRNEWS Blog.

Blogging

Blogging Education Resources Creativity

25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

DECEMBER 13, 2023

In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role.

Digital PR

Digital PR Tools Google Pitching

25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

DECEMBER 13, 2023

In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role.

Digital PR

Digital PR Tools Google Pitching

Public Relations Today

Critical Mention Adds Instagram Tracking to Industry-Leading Earned Media Suite

Critical Mention 2021 Recap

Succession Season Premiere: What Was All That Media Monitoring Talk About?

What is brand reputation management

Benefits of Working with Influencers on Social Media

An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

The Evolving Relationship Between PR and the Media

Understanding the Value of Social Influencers

20 Great Communications Quotes

Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Top 7 Communication Resources

How the ‘Framing Britney Spears’ NYT Documentary Affected Hulu’s Earned Media Mentions

Why Earned Media is More Important Than Ever

5 Reasons to Network Across all Social Media Sites

4 Skills All PR Pros Should Have

Everything You Need to Know About Earned Media

Public Relations Holiday-Checklist

7 PR Blogs You Should Be Following

25+ Essential Digital PR Tools For Any Team in 2024

25+ Essential Digital PR Tools For Any Team in 2024

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