Beyond PR

APRIL 7, 2016

To alleviate any last-minute worries, check out our international distribution checklist, then keep reading for an in-depth breakdown of each tip. All around the world, content consumers are bombarded with ads, shared stories, social posts, and more. This might seem obvious, but translations are crucial to international success.

Local 40

Local Internal International Energy 40

NewsWhip

JUNE 23, 2021

In this session, we will hear from the Chief Innovation Officer at Kivvit, Zach Silber, who built an award-winning insights team advising clients spanning the energy, utilities, natural resources, and transportation sectors. ?Zach It bisected different farms and lands, but more broadly Keystone also represented an international issue.

Data 78

Data Media Analytics Energy 78

NewsWhip

MAY 12, 2021

PepsiCo’s nine human drivers for consumers | 5:28-7:33. So, Creators League Studio is an internal content studio for PepsiCo, and we work primarily with Pepsi beverages, so Pepsi, Mountain Dew, LIFEWTR, bubly, so working on fun beverage brands. We try to be very consumer-centric. We have a consumer centricity team.

Trends 78

Trends Brand Branding Reddit 78

Communications Conversations

AUGUST 31, 2018

Using my storytelling skills that I’ve built up over my 18 year career in radio & TV but in a new way. I’m now a reporter for my clients’ brands, searching around for the interesting nuggets that make them attractive not only to reporters and editors, but to their target consumers. A lot of things. It’s basically the same thing.

Media 112

Media Journalism Report Video 112

Communications Conversations

MAY 13, 2015

She graduates this spring summa cum laude , and has already secured a position as an account executive intern at Skyya Communications in New York City. Mallory is full of energy and positive attitude. Sophie will be interning with Bandy Carroll Hellige this summer who represents clients such as Four Roses Bourbon and McDonald’s.

Groups 60

Groups Internal International Conference 60

Karen Freberg

NOVEMBER 4, 2018

I consumed more coffee than I have ever done for a class project over the span of this week. I have learned more the past few months about project management, content creation, and storytelling I ever would have thought of before. For example, one of my students is now a paid intern working in Communications with Papa John’s.

Social Media 52

Social Media Video Conference Analytics 52

Contently - Strategy

DECEMBER 14, 2018

Though it can be tempting to make a flashy video that runs through all the benefits and features of your product or service, our customers tend to see better results when they focus on the elements of good storytelling. We do this a lot internally at Contently with our Content Marketing Minute videos. Let them guide the narrative.

Viral 111

Viral Video Strategy YouTube 111

Contently - Strategy

JUNE 11, 2020

Since great storytelling thrives on specifics, other brands had a new opportunity to create timely content. “There are certainly exceptions, but one of the reasons it’s twenty years behind is because there are so many rules and regulations about how—can speak to consumers.” Once the coronavirus hit, that all changed.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

SEPTEMBER 15, 2021

Since great storytelling thrives on specifics, other brands had a new opportunity to create timely content. “There are certainly exceptions, but one of the reasons it’s twenty years behind is because there are so many rules and regulations about how—can speak to consumers.” Once the coronavirus hit, that all changed.

Healthcare 59

Healthcare Content Marketing Industry Trends 59