Cision
JUNE 29, 2015
The decline of television as a news source pales in comparison with the decline of print, which has been drastically declining since 2013. The visual nature of television may be serving as a buffer to the greater decline faced by print media. Want more insight on the top media trends and events?
ImPRessions - Crenshaw Communications
DECEMBER 6, 2016
With the continued combining of staffs (People and Entertainment Weekly ) demise of print editions ( Self Magazine is the latest casualty) and other media downturns, look to expand your self-publishing opportunities. Look here for a side-by-side comparison to see which tools can up your game. Rules of engagement.
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ImPRessions - Crenshaw Communications
DECEMBER 15, 2017
We know they are rare in comparison and that is what makes them so important to acknowledge. And, just for fun, this interview with Dawn Ostroff, the president of Condé Nast Entertainment, offers cool insights as to how the formidable print company has morphed into a digital media company. Video is never, ever going away.
Konnect Agency
NOVEMBER 26, 2019
Our team at Konnect Agency loves attending events to meet and learn from experts in their respective fields. The Konnect team attended the main event on Saturday and sat in on panels that featured valuable lessons – here are a few of our favorites: Lesson 1: BE PERSISTENT.
Sword and the Script
OCTOBER 24, 2017
For example, for all the money spent at an event, “they take four days or longer to follow up with leads obtained at events.”. 40% say live events. Notably, live events dropped by 20% when compared to the same survey last year. 25% product or service comparisons. Print it out and mail it out to your ABM targets.
Sword and the Script
DECEMBER 5, 2017
These giants, often consumer-oriented corporations, have the pocket-depth to own events and sell tickets or sponsorships. Finally, there are some that have been actually able to sell subscriptions to print magazines they publish (Lifetime Fitness). During a recent visit to a local range, I noticed the book on the counter for $24.99.
Waxing UnLyrical
OCTOBER 28, 2016
A4 Inches in a print mag. shonali a4: word counts, number of posts/tweets by the brand, and wait for it, comparison to ave. It was a fast-paced and fun event that was full of useful information. Engagement matters, empty likes are just that. Empty #measurepr. justsayno #measurepr. Even number of followers.
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