Remove Comparison Remove Events Remove Interviews Remove Print
article thumbnail

Top PR Takeaways For The Year

ImPRessions - Crenshaw Communications

We know they are rare in comparison and that is what makes them so important to acknowledge. And, just for fun, this interview with Dawn Ostroff, the president of Condé Nast Entertainment, offers cool insights as to how the formidable print company has morphed into a digital media company. Video is never, ever going away.

YouTube 136
article thumbnail

How to Write a Media Pitch (That Will Get Coverage)

Buzzstream

Writing media pitches for data-led stories or studies is very different from writing a media pitch to promote the launch of a new product, service, or event. It was particularly important for print journalists to follow the inverted pyramid structure because articles would often be “cut from the bottom” (i.e.,

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Finding Leads: 6 Takes from the 2018 Chief Marketer B2B Lead Gen Report

Sword and the Script

For example, for all the money spent at an event, “they take four days or longer to follow up with leads obtained at events.”. 40% say live events. Notably, live events dropped by 20% when compared to the same survey last year. 25% product or service comparisons. Print it out and mail it out to your ABM targets.

B2B 64
article thumbnail

Impact Culture to Impact Sales: A Q&A with the Martin Agency’s Jaclyn Ruelle

NewsWhip

I think in the past month alone, we’ve seen things out of the US, Denmark, France, maybe even Germany, that are all from Burger King that are really eventful and interesting. As a comparison, we also like to use the NewsWhip Analytics feature at times to go back for historical reference.

Agency 78
article thumbnail

5 Insider Lessons When You're Creating (and Surviving) a Corporate Sustainability Report

MaccaPR

Today’s corporate sustainability reports have moved beyond a single print-based reporting tool to a multi-media showcase of an organization’s sustainability performance. General Mills also produces a video overview and blog each year, with an audio interview this year as well. It’s easy to cast too wide a net and lose focus.”.

article thumbnail

Maxim Behar: Social media has made the world better and more understandable, don't be afraid of it!

Maxim Behar

Let me make a comparison. Back then, every single person present at the luxurious event for its years was amazed and naturally very to what they saw. This is not possible in print, on TV or radio stations. The interview was published in "24 hours"