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Three Lessons Learned at the Teen Vogue Summit

Konnect Agency

Our team at Konnect Agency loves attending events to meet and learn from experts in their respective fields. The Konnect team attended the main event on Saturday and sat in on panels that featured valuable lessons – here are a few of our favorites: Lesson 1: BE PERSISTENT.

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Top PR Takeaways For The Year

ImPRessions - Crenshaw Communications

Each December public relations agencies spend time crafting pitches and byline articles capturing clients’ takeaways for their particular industry. We know they are rare in comparison and that is what makes them so important to acknowledge. 2017 PR Takeaways. Video is never, ever going away. Data continues to drive coverage.

YouTube 136
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Impact Culture to Impact Sales: A Q&A with the Martin Agency’s Jaclyn Ruelle

NewsWhip

We recently sat down with Jaclyn Ruelle of The Martin Agency to learn more about Martin’s Cultural Impact Lab and to understand brand influence on culture today. . We launched the Cultural Impact Lab at the Martin Agency in March, 2019. And measuring it is not easy.

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Finding Leads: 6 Takes from the 2018 Chief Marketer B2B Lead Gen Report

Sword and the Script

For example, for all the money spent at an event, “they take four days or longer to follow up with leads obtained at events.”. 40% say live events. Notably, live events dropped by 20% when compared to the same survey last year. 25% product or service comparisons. Print it out and mail it out to your ABM targets.

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Can you Profit Directly from Content Marketing? Proceed with Caution

Sword and the Script

These giants, often consumer-oriented corporations, have the pocket-depth to own events and sell tickets or sponsorships. Finally, there are some that have been actually able to sell subscriptions to print magazines they publish (Lifetime Fitness). Can your agency bring big ideas and execute? Give our services a try.

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#measurePR Recap (October 2016): Measuring Content

Waxing UnLyrical

On how agencies and consultants can optimize content for profitability: A3-1: Understand what content attracts audiences vs. what content CONVERTS them to buying. A4 Inches in a print mag. shonali a4: word counts, number of posts/tweets by the brand, and wait for it, comparison to ave. It’s all got to be a bit fluid.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. The printing press emerged around 600 years ago, but printed media technically existed for thousands of years. This includes op-eds and talk radio Instruction : This comes in two forms.

Ethics 52