Remove Comparison Remove Events Remove Internal Remove Writing
article thumbnail

Writing The Killer PR Plan

ImPRessions - Crenshaw Communications

Unexpected developments, including internal changes, a wrinkle in the business climate, or a move by a competitor can demand a new tactic or two. The beauty of public relations, in comparison to traditional advertising and even some forms of direct marketing, is that it is built for flexibility. Build in checkpoints. Make it flexible.

Writing 130
article thumbnail

Decoding Mental Health Challenges: A Deep Dive with Dr. Gail Saltz

PR for Anyone

Despite understanding that social media presents curated images, individuals still internalize these visuals, leading to feelings of inadequacy and comparison. However, she highlights the significant impact of current events, such as the pandemic and divisive political and social environments, on mental well-being.

Exercises 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

PR Goal-Setting For 2018

ImPRessions - Crenshaw Communications

Share of voice – This can be a valuable metric in comparison to a key competitor. Ideally, the organization’s statement of its mission is still relevant to the business environment as well as internal audiences. Do a deep dive into internal resources. . Content quality, including a sentiment analysis.

Exercises 136
article thumbnail

After a Recent Three-Way Tie Up, Onclusive Acquires Critical Mention

Sword and the Script

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. As I write this post, the current asking price on OpenSea is $36,099.60. Cision releases internal DE&I report. I took a business ethics course when I was studying for my MBA.

article thumbnail

Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Internal comms takes center comms stage in hybrid work. As we often say, ‘everyone can write, but only a few people can write.’.

Marketing 196
article thumbnail

Maxim Behar: Social media has made the world better and more understandable, don't be afraid of it!

Maxim Behar

They think that anything goes, that they can write and say whatever they want, tell bits of stories, even make them up, and in doing so have a frantic fight for more likes and shares. There you can write longer, share, and argue easier, illustrate with photos. We all need to learn how and what we speak, write, look like.

article thumbnail

3 PR Tactics That Support Investor Relations in Booms & Busts

Beyond PR

It’s true that investor relations and public relations perform different functions, serve different internal and external audiences, and operate under their own sets of best practices or – in the case of IR – regulations. The PR team has experience pitching internal experts and getting media placements.