PRSay

SEPTEMBER 1, 2017

In recognition of Public Relations Ethics Month, the PRSA Board of Ethics and Professional Standards (BEPS) decided to focus this year on our six core values, the “fundamental beliefs that guide our behaviors and decision-making process,” which are the foundation of our code of ethics. Leave the comfort of your office.

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Ethics Public Affairs Journalism Leadership 146

Solo PR Pro

JUNE 8, 2021

Along the way, Nicole took on both full-time and consulting positions in community health, digital media and education where she has learned a lot, made plenty of mistakes and ultimately come to understand what is most valuable to her as a PR professional. Two years later, the company restructured and Nicole was let go.

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Meeting Public Affairs Trade Shows Journalism 110

PRSay

JANUARY 6, 2021

The company posted , “Speaking out is worth it. This post sparked outrage as trans model Munroe Bergdorf took to the internet, accusing the company of gaslighting. It led the company to apologize and to agree to donate to a charity that helps trans and gender-diverse youth and to U.K. Take L’Oréal, for example. Black Pride.

Communications 199

Communications Viral Fashion Public Affairs 199

PR Insiders

APRIL 13, 2021

Firms also have a whole range of specialties, from crisis communications to public affairs to research and analysis. I shared some practical tips for doing just that in my book, Gaining the Publicity Edge: An Entrepreneur’s Guide to Growing Your Brand Through National Media Coverage. This can make it hard to plan your budget.

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Radio How To Public Affairs Print 78

Communications Conversations

DECEMBER 8, 2022

I did not attend, but the event featured a number of women leaders talking about their career progressions and encouraging others to seek the curiosity, bravery and creativity needed to drive successful careers–and lives (my educated guess based on the posts I saw from the event). Where is she now? And now to be a solo? Holly Spaeth.

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Marketing Leadership Creativity Internal 60

PRSay

FEBRUARY 27, 2017

Throughout my 16-year career, I have worked for different companies in various PR and marketing roles and can attest to the lack of diversity in PR. Many companies have taken strides and are making progress when it comes to diversity in the profession, but a concerted effort is still needed. Mentorship.

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Conference Education Public Affairs Television 60

Stephen Waddington

MAY 16, 2019

Danielle Whitfield, Media and Public Affairs Executive, Newcastle Airport @daniellemalvina Northern boomerang: brands to Newcastle Christian Cerisola was motivated to move into PR after working for a provincial newspaper and receiving poorly targeted pitches. I’ve worked on communications, marketing and sales.”

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Ethical Voices

MARCH 14, 2022

I started in Washington DC in Public Affairs and Crisis Management. Then a couple years ago with Stagwell and Mark Penn, I founded a company called Prophet, which is the first SaaS platform for PR people that uses AI to predict media interest, sentiment and spread before you pitch. And I’m chair of the agency today.

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Ethics Publicity Data Agency 52

PR Conversations

JANUARY 29, 2015

His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation.

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Community Employee Local Groups 40

PR Conversations

JANUARY 29, 2015

His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation.

Community 40

Community Employee Local Groups 40

Communications Conversations

OCTOBER 18, 2016

Susan Roeder, director of public affairs, Andersen. Betsy has been educating the next wave of PR pros here in Minneapolis for the better part of a decade. She now has former students who are ascending to leadership roles with large agencies and companies across town (too many to mention, really). Another #client.

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PR Conversations

MAY 1, 2017

Catherine: We do a great deal to educate practitioners on the practical aspects of managing a crisis but rarely do you encounter a crisis plan which addresses the need for support for people involved with crisis communication. All organisations – public or private – will experience incidents of one sort or another.

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Crisis Crisis Management Leadership Training 63

Ethical Voices

AUGUST 29, 2022

In the public relations business, I’ve had one ethical dilemma. The work was in a 13-state region, and I was doing public affairs and grassroots advocacy. One of them is really rooted in the higher education classroom. Once you come out of school, what are companies and organizations doing to emphasize ethics?

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Ethics Groups Handbook Education 92

NewsWhip

MAY 26, 2020

Clyde Group is a high-growth, PR & Public Affairs firm with a tremendous track record of success in Washington. Brett Lofgren (President, NewsWhip ): It’s been impressive to read about all of the company’s accomplishments: best new agency, small agency, boutique agency, the list goes on. And how does data shape these?

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Groups Crisis Management Crisis Public Affairs 78

Solo PR Pro

OCTOBER 18, 2022

Many different services fall under the umbrella of strategic communication — or public relations: media relations, community relations, internal communications, crisis communications, public affairs, content creation and marketing, social media — the list goes on. It’s a lot more than “throwing up a Tweet” here and there.

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Media Relations Media Social Media Internal 97

Deirdre Breakenridge

MARCH 23, 2016

If your CEO used to be a CMO , they’ll likely have quite a bit of knowledge in this area, but not everyone is so lucky and you may need to take this as an opportunity to (respectfully) educate. Earned (publications like The New York Times). Owned (company blogs). Newswires (press releases). But don’t take my word for it though.

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Communications How To Analytics Public Affairs 150

NewsWhip

JUNE 23, 2021

And as a company, what we’ve done at Kivvit is we’ve done a couple of things really important. Brett: So, I guess is that, when we chatted before, I mean, that’s really the definition of a data-driven public affairs agency, correct? It doesn’t work that way. That would make it too easy.

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Data Media Analytics Energy 78

PR Conversations

JULY 5, 2017

Some companies allocate budgets for promotion on social media. In some cases PR executive is expected to educate his/her boss on the importance of visibility and make sure he/she is willing to collaborate with media. Companies that were the first to embrace infographics! , prepares content plans, ensures timely publishing.

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Infographics Corporate Policies Reputation 63

Communications Conversations

MAY 13, 2015

Julia is among the brightest, most dedicated, and energetic students I’ve encountered in 27+ years in higher education. She is editor-in-chief of The Winonan , WSU’s campus newspaper; she is president of the WSU Public Relations Student Society of America chapter; and she is executive director of the WSU St. University.

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PRSay

SEPTEMBER 22, 2017

As described in the PRSA Code of Ethics, fairness means “we deal fairly with clients, employers, competitors, peers, vendors, the media, and the general public. As a public affairs professional who has worked with political leaders from both the Democratic and Republican parties, fairness is close to my heart.

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Ethics Public Affairs Reputation Education 94