Community Newspapers Pitching Radio 
Burrelles Fresh Ideas
APRIL 2, 2024
As more of us get our news digitally, newspapers have taken the hardest hit; however, the estimated total US daily newspaper circulation (print and digital combined) in 2022 was 20.9 AM/FM radio is currently America’s number one mass-reach media, reaching 84% of American adults 18 and older.
ImPRessions - Crenshaw Communications
MAY 10, 2021
For example, survey results or breaking news at a national company will be pitched to national media, whereas region-specific news will be offered to local reporters. Although the number of local news outlets — particularly newspapers — has declined over the past several years, local media still offers clout.
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Deirdre Breakenridge
MARCH 25, 2015
When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. Be flexible in your pitch.
Prakkypedia
MARCH 31, 2019
Or in other words: “What can I pitch to the media?”. Don’t overlook the people that work in your organisation: they could be the key to your next magazine piece, newspaper profile or 30-minute radio conversation. given back to the community in a heart-warming way. This goes back to the heart of PR: relationships.
Bianchi Biz Blog
MAY 8, 2023
Before joining AN, I covered the Haredi (ultra-Orthodox Jewish) communities of New York. My first jobs after college were in radio production (both news and entertainment), and I eventually became a radio reporter at WGBH in Boston covering education in 2018. What advice do you have for PR people that want to pitch you?
PR Fuel
OCTOBER 14, 2022
Utilizing public relations is a great way for your business to become more well-known in your community, boost your sales, and create better relationships with your current and future customers. Forming relationships with the people at your local radio, newspaper, and TV station can really help promote your business!
PRSay
JANUARY 8, 2019
As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. In today’s media environment, pitching reporters and editors has become a lost art. If so, how? Keep it ethical.
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