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How to Create Content Fast – Create one month of content in a day

PR for Anyone

People will check you out before they work with you and they need to see that you are really a real estate expert. Interview a customer. Share your favorite place in the community. Welcome a new business in the community. It’s imperative in today’s online culture that we have content. Create and post a video.

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How to Create Great Content – FAST

PR for Anyone

Look at holidays and what you can relate your real estate business to and then post things about that. Interview your favorite loan officer about various credit topics – What does good credit mean for a loan? Team up with your accountant and interview them about these topics and then share the videos throughout the month.

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PR Advantages of Pitching Trade Press

ImPRessions - Crenshaw Communications

While a feature in The Verge reaches a broad demographic of tech enthusiasts, a similar story in AI Magazine (published by the Association for the Advancement of Artificial Intelligence) will target the AI community: engineers, entrepreneurs, experts, and fans of artificial intelligence. Trade pubs are a community network.

Pitching 168
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8 “curiosity conversations” I’d love to have in 2021

Communications Conversations

The book was all about how he has used curiosity as his superpower to interview and chat with people like Princess Diana, LeBron James and many other folks he never dreamed he’d have the opportunity to chat with. But, most (if not all) of them work in the comms/marketing/advertising worlds. Local real estate developer.

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8 “curiosity conversations” I’d love to have in 2021

Communications Conversations

The book was all about how he has used curiosity as his superpower to interview and chat with people like Princess Diana, LeBron James and many other folks he never dreamed he’d have the opportunity to chat with. But, most (if not all) of them work in the comms/marketing/advertising worlds. Local real estate developer.

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Public Relations Strategy to Pitch the Media Today

PR for Anyone

If you need a quick refresher on Newsjacking, here’s an interview I did with David Meerman Scott who coined the phrase: How do I know about new laws in my state? Are you a real estate agent who can talk about how this helps people qualify for a higher mortgage? This is newsjacking at its finest. Again, Happy New Year.

Pitching 130
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Meet the Media: Karn Dhingra, Reporter at Automotive News

Bianchi Biz Blog

I reported on NASA and crime, local government, League City, the bedroom community close to Mission Control/Johnson Space Center. My journalism stops include S&P Global Market Intelligence, where I covered single-family housing, apartment, student housing, manufactured housing, office and industrial real estate investment trusts.