ImPRessions - Crenshaw Communications

AUGUST 21, 2017

This is where some targeted media training right before interviews is highly recommended. We also commend brands who prepped tips for watching and photographing, and experts giving smart interviews on the subject. Leverage the local angle. neglected to mention the mattress company sponsoring the tour.

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Hotels Local Interviews Viral 200

Cision

SEPTEMBER 1, 2015

In our media training sessions, I usually lead off practice interviews with a seemingly simple question: Can you tell me about your company? That’s not a bad answer, per se, because it communicates real information. There are many reasons executives might say too much during an interview. They Say Too Much.

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Media Training Media Training Interviews 120

Communications Conversations

SEPTEMBER 10, 2020

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! Let’s go back to the beginning–how did you get your start in the media world? I spend a good chunk of my time on media relations and pitching.

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Radio Journalism Interviews Energy 167

Cision

SEPTEMBER 1, 2015

This is a guest post by Brad Phillips , author of The Media Training Bible. Top executives make many of the same media mistakes the rest of us do—but their missteps are often magnified, becoming top headlines on news and business websites worldwide. That’s not a bad answer, per se, because it communicates real information.

Media Training 120

Media Training Media Training Small Business 120

5W PR

JANUARY 31, 2024

It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. Internal Communications: Ensures effective communication within the company, keeping employees informed about company developments and fostering a positive internal culture.

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Technology Product Launch Crisis Management Case Study 78

Communications Conversations

JULY 18, 2019

She’s not only a legend in the solo PR community–she’s an outright institution in the local PR community. Although it was long overdue, the timing seemed right to interview this PR Rock Star. I know I wouldn’t still be in business for 35 years if my local media relationships weren’t deep and effective.

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Local Course Community Interviews 94

Landis PR

SEPTEMBER 27, 2021

Those immortal words from the iconic Broadway musical Dreamgirls ring in my head as I write this, my final postscript, for Landis Communications Inc. Yup, as of October 1st, yours truly is retiring as President of LCI, where I’ve been since founding this San Francisco-based integrated marketing communications agency in 1990.

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Agency Travel SEO Nonprofit 105

Cision

AUGUST 24, 2016

Social media makes it easy to reach and connect with your audience, but are you engaging them effectively? Cheryl Byrne, a communications consultant in Marblehead, MA, says listening to your audience is one the most important things for a brand to do. Cheryl also works with Rick Miller Communications in Cincinnati.

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Social Media Reputation Crisis Media Training 120

Mora Communications

MAY 15, 2017

With Ann’s system, business owners talk to the “decision-maker” every time they communicate. GLOBAL TO LOCAL. Ann has delivered over 150 trainings in Barcelona, Madrid, Liverpool, Mexico City, New York, Chicago, Seattle, and California. CAPTURE, KEEP, SHARE. ALL MARKETING CHANNELS. Her two books were published by Harper Collins.

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How To System B2C Training 56

Mora Communications

AUGUST 31, 2015

As to your first point, that you don’t have a story that could interest the national media: why not? Remember everyone who is quoted in Time magazine, or interviewed on the Today show lives and works in some local town or city. Why would you want to garner any national, if you only have a local business?

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Media Local Insurance Insurance 49

Reputation Us

SEPTEMBER 7, 2016

From cyber attacks, to hurricanes, to mergers gone wrong; the negative headlines seem to rule the front pages in media outlets across the CU world. The Credit Union Times interviewed CU crisis experts, including LT Public Relations ‘s Casey Boggs, for the August 31st cover story (below), “Credit Union Crisis Planning Essential.”

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Crisis Crisis Communications Insurance Insurance 60

Communications Conversations

NOVEMBER 20, 2017

I handle our media relations, whether it’s local consumer news or national industry pubs, I work to build relationships and create partnerships that can help enhance our brand. This includes strategy, pitching, building talking points, media training staff and distributing through applicable channels.

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