Remove Communications Remove Ethics Remove Financial Remove Privacy
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Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Sword and the Script

I’ve been writing this monthly column about PR technology companies for nearly five years – and I’m still continuously reminded that while these companies make software for communicators, they are not typically communication experts. I do a lot of work in fintech – and all those vendors have financial professionals on staff.

Analysis 144
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CBI sets out urgent requirement for internal and external communication on AI

Stephen Waddington

Ethics, employee engagement and wider stakeholder management are the three pillars of the CBI’s report AI: Ethics into practice. UK businesses have an opportunity to lead by example and take an ethical approach to the adoption of artificial intelligence (AI) according to the CBI. It is set to transform how we live and work.

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6 B2B Tech Trends From CES 2020

ImPRessions - Crenshaw Communications

The California Consumer Privacy Act (CCPA) was a hot topic in Las Vegas. They discussed the ethics of data sourcing and activation to a packed room in Aria. Are they really worth the data privacy trade-off? The post 6 B2B Tech Trends From CES 2020 appeared first on Crenshaw Communications. CCPA has an impact.

B2B 208
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Leveraging AI in Public Relations: A Game-Changer for Startups and Leaders

Landis PR

It’s not just about creating buzz; it’s about strategic communication that connects with your target audience. Investors and partners may require more formal communication, like press releases and reports. Privacy Concerns: AI involves handling large amounts of data and raising privacy and ethical concerns.

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How can we best balance safeguarding confidences and disclosure of information – Pete Scott

Ethical Voices

I was a financial analyst and planner for the early days of my career, and then went into investor relations. Over the past 15 years, I’ve primarily worked with trade associations and professional societies, starting back in marketing communications, then moved to an ops role leading public relations, marketing, event planning.

Ethics 78
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PRSA 2017–2019 Strategic Plan: “Framework for the Future,”

PRSay

Dear Member, Change has become the new normal for public relations and communications professionals, and developments continue to emerge. Big data offers insights that enable customization and pose new cyber security and privacy issues. Mobile technology is transforming how businesses communicate.

Privacy 60
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Will the Metaverse be Meta-Worse?

Mindful Marketing

For those who don’t now frequent the metaverse, cynicism may be the understandable reaction, especially when some of the companies spearheading the change regularly make headlines for moral lapses like profiting from divisive content, playing fast and loose with data privacy, and allowing people to pummel others’ self-concepts.