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Navigating the Travel Landscape: 2024 Trends and Transformations

Burrelles Fresh Ideas

Public relations professionals’ role in the travel and hospitality industry is critical to helping the overall success of the brand’s business. From sustainable practices to immersive technologies, the year 2024 promises an array of trends that will redefine the way we wander, unwind, and connect with the world around us.

Travel 91
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5 Ways to Reach New Audiences Through Tech Innovations

Cision

Businesses already recognize how mobile technologies and the Internet of Things are transforming the concept of brand value. In fact, more than 70 percent of respondents to the SoDA Report believe that being perceived as an early adopter of technology is “key” or “important” to their brand positioning.

Hotels 198
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Behind the Headlines With Ashley Simmons

Cision

New tools and technology are always accessible, but if you don’t have a plan for how you will use them, you won’t benefit from them. The tools and technology will come after. With so much competition in the marketplace, how can brands stand out? What drew you to the field of public relations and communication?

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Meet the Media: Vesna Brajkovic, Managing Editor of Heavy Duty Trucking & TruckingInfo.com

Bianchi Biz Blog

Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. Constantly on my radar and well-received by HDT’s audience is: emerging technology, alternative fuel, and autonomous advancement. Describe the craziest or most fun story you have written.

Meeting 81
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Lockdown letter: Zoom fatigue, checking in with Maslow and future plans

Stephen Waddington

There’s the technology issue. People out and about taking their daily exercise have created hundreds of pebble stacks on our local beach in Whitley Bay. Boris Johnson has signalled his intention to start the conversation about restarting the economy and will publish a plan for the return to work, schools and public transport.

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Summer Travel: How PR & Comms Are Helping Drive Demand

Burrelles Fresh Ideas

Rise of virtual reality in travel planning: Virtual reality technology is becoming more accessible and user-friendly, and it will likely play a more significant role in travel planning in the coming years. As AI technology continues to improve, it will only become even more prevalent in the travel industry.

Travel 40
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Letter from Middlesbrough: 13 lessons from Mary Meeker’s 2019 report

Stephen Waddington

It’s an area that brands should investigate. #6 8 Splinternet: multiple internets The internet is fracturing along the lines of platforms and local regulation. Technology is also enabling a remote workforce. The report cites Slack, Google Documents, Airtable and Help Scout as enabling technologies. #13

Report 81