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Even More Social Media Experts Weigh In with Top-Notch Advice

Cision

Last month, I talked to six professionals who use social media marketing to further their brands. You got some insightful tips on how to go beyond the basics of social media, and since so many people gave such useful advice, I needed to write round two! Find Industry Influencers. And there you have it.

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Why Hiring a PR Freelancer May Be Better Than Full-Time

Remote PR Jobs

Still, they can provide a wide range of services, from creating press releases and pitching stories to journalists to managing social media accounts and monitoring coverage. Potentially, your Freelancer is also capable of copywriting, social media strategizing, branding, and more.

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Niche Marketing: 5 Tips to Leverage Your Content Strategy

Critical Mention

Niche marketing is an exciting way to reach underserved markets, but it also presents a unique set of challenges. Once they identify their market, organizations then face the challenge of pinpointing content that resonates with their audience. Social Media.

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What Are the Various HubSpot Hubs and Which Do I Need?

PR 20/20

HubSpot started as a marketing automation platform in 2006, and users have experienced a treasure trove of growth since. The platform is now a comprehensive suite of tools and services to help businesses with their marketing, sales, customer service, and operations.

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New to HubSpot? Here's How to Set Up Your Portal for Success

PR 20/20

Interestingly enough, though, marketers have quite a recent appetite for “newness,” especially when it comes to martech. A recent survey reports that a whopping 60% of marketing leaders plan to increase new martech spend over the next 12 months. For instance: Each hub (marketing, sales, service) has its own level of permissions.

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6 Benefits Of Long-Form PR Content

ImPRessions - Crenshaw Communications

In this age of short attention spans, it may seem counter-intuitive to champion long-form content for PR and marketing. And being a best-selling author can’t hurt when pitching bylines or features to the media. Content shapes a personal brand. Two blog posts each week becomes a permanent SEO-friendly knowledge base.

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Guest Post: How Social Media Has Helped Me in The Process of Declaring a Major

Deirdre Breakenridge

Social media can be a great tool for undeclared students to explore majors and possible professions. I’d like to share with you the two main ways that social media has gotten me on the path to declaring my major. Defining your personal brand will result in a self-assessment. as a brand.