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Facing the Unexpected: Mastering Crisis Communications | Business Wire

Business Wire

Crises happen when they are least expected, which is why every organization should have a crisis communication plan in place. Crises communications refers to information that is shared when an event occurs that impacts customers or a company’s reputation.

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What to do during a PR crisis and how to move on

Onclusive

Before, during and after a PR crisis, information and communication are key. There are very few crisis situations where less communication is better. It is almost always the case that more communication, and more well-informed communication, is the best strategy. DON’T avoid a crisis. DO prepare to move fast.

Crisis 367
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Why Public Relations Is King During A Crisis

Onclusive

Consumers have reacted by shifting their focus more toward information than commercialism. The role of public relations is to positively place a brand into news stories. There is simply no better instrument during a widespread crisis than communications. This is where the eyeballs are — this is where the attention is.

Crisis 464
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5 Best Practices for Internal Communications In the Wake of the SVB Crisis

Ronn Torossian

In today’s fast-paced and interconnected world, a PR crisis can happen to any brand, no matter how big or small. In times of crisis, internal communication is crucial for brands to ensure that their employees are well-informed, and aligned, and can support the company’s efforts to manage the situation.

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Why the ‘Stealing Thunder Theory’ of Crisis Comms Requires Focus and Intent

PRSay

For more articles on crisis management, please check out the May 2024 issue of Strategies & Tactics. The “Stealing Thunder Theory” of crisis communications has been a critical tool for PR counselors for decades. Critical audiences today expect transparency from brands and those with whom they do business. It makes sense.

Crisis 110
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Onclusive Clips – Actionable Insights for Brand Reputation Management

Onclusive

Actionable Insights for Brand Reputation Management Managing a corporate brand’s reputation has become increasingly challenging for PR pros in today’s interconnected business landscape. The pervasive influence of digital media, social, and the 24/7 news cycle has accelerated the speed at which information spreads.

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Onclusive Clips – Actionable Insights for Brand Reputation Management

Onclusive

Actionable Insights for Brand Reputation Management Managing a corporate brand’s reputation has become increasingly challenging for PR pros in today’s interconnected business landscape. The pervasive influence of digital media, social, and the 24/7 news cycle has accelerated the speed at which information spreads.