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Spotlight on a Solo PR Pro: Meet Daria Steigman

Solo PR Pro

From temp to small business owner. Daria suggested to one of the people she’d been temping for that his company engage her to write a newsletter covering agriculture, trade, and energy issues on Capitol Hill. Thoughts on social media and the future. She did start a blog in 2008, though. Solo PR Pro No.

Meeting 98
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Highlights from the State of Blogging in 2017 Survey

Sword and the Script

It’s easy to believe there are a million marketing blogs but that’s just not true. If you blog about marketing – especially with any semblance of frequency – you are in fact among a fair small group. There are more blogs focused on personal development than any other topic, according to the survey.

Survey 60
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Everything You Need to Know About Content Marketing When You Don’t Have Time

ReimaginePR

After all, when you try to create content, it probably seems to take forever as you fall further down the never-ending rabbit hole of ideas, tasks, and social media updates. So how do other small businesses master this art? On top of blog posts, content marketing also encompasses: Newsletters. Social media posts.

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Where to Focus Your Marketing Efforts If You Only Have 5 Hours a Week

Cision

Here’s where you should be putting your energy. Social Media. Managing your social media accounts is a breeze once you streamline the process. With the right social media scheduling tool, you can create all your updates and shares for the week (or longer) in minutes. Follow her on social media.

Marketing 120
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Two Twitter Accounts: An Update

Waxing UnLyrical

I wrote a blog post last year about my decision to keep two Twitter accounts. “ So I made my decision, and decided to get rid of my anonymous account and focus all my energy on the professional (or more professional of the two) account. He also blogs , tweets , and tries to update his Facebook page once a day.

Twitter 70
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What I Learned from My TestMasters (And TheGreensheet) #SocialMadness Experience

Waxing UnLyrical

Can you have a competition that measures how “good” your social media is? A contest that pits two groups head to head in direct social media feud? The Business Journals (#bizjournals) believe you can. They write about hires, mergers and events in the business community. The qualifying rounds.

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Is The Name of Your Business Costing You A Fortune In Wasted PR & Marketing?

Rock the Status Quo

Searching for a business named “public relations solutions,” for example, means that having your business show up in search results requires you to compete with every blog post, article or website online using the phrase “public relations” OR “public relations solutions.”

SEO 100