Melissa Agnes

MARCH 20, 2014

One Friday morning, CEO & Co-founder of AppFirst, David Roth, was woken at 2am to a crisis that threatened the organization’s reputation and, ultimately, their profitability. How David chose to manage this crisis is what saved the company from any and all negative press and any loss on their bottom line.

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Crisis Management Crisis Case Study Reputation 238

Onclusive

APRIL 29, 2021

Before, during and after a PR crisis, information and communication are key. There are very few crisis situations where less communication is better. That’s why media monitoring, sentiment analysis and competitive intelligence gathering are your best friends in a time of crisis. DON’T avoid a crisis.

Crisis 367

Crisis How To Crisis Communications Reputation 367

Melissa Agnes

FEBRUARY 17, 2015

Each week, I get approached by a handful of university students and young professionals seeking my advice on how they can kick-start their careers in crisis management. This blog post answers the questions I get asked most frequently, along with some added comments and insights. So start a blog. Keep up with the times.

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Crisis Management Crisis Skype Case Study 186

Shift Communications

JULY 19, 2017

Anyone Could Need Crisis Management (…and at Anytime). is suffering a crisis. As our VP of Marketing Tech previously summarized : In a crisis management situation, something has gone wrong and your brand is on fire. s PR reps/trusted advisors/crisis comms ride-or-dies, deny the fire of its resources we shall.

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Case Study Crisis Management Crisis Study 118

Onclusive

JUNE 8, 2022

This week, we’re wrapping up our How Earned Media Drives Consumer behavior blog series with a review of the relationship between brand sentiment and website traffic and actions. Therefore, based on our findings, the quality of your website content is equally important both in good times and during a crisis. Want more insights?

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Consumer Brand Branding Media 195

Onclusive

JUNE 8, 2022

This week, we’re wrapping up our How Earned Media Drives Consumer behavior blog series with a review of the relationship between brand sentiment and website traffic and actions. Therefore, based on our findings, the quality of your website content is equally important both in good times and during a crisis. Want more insights?

Consumer 195

Consumer Brand Branding Media 195

Presspage

FEBRUARY 28, 2024

While few try to make mistakes deliberately, every company needs to anticipate a crisis. The good news is that with a few simple precautions, you can breeze through any crisis while keeping your relationship with investors and customers intact. What is crisis comms and why is it important? That’s the bad news.

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Crisis Reputation Software Crisis Communications 113

ImPRessions - Crenshaw Communications

JANUARY 11, 2023

It was generated when ChatGPT was given the prompt to write a 350-word blog post about how PR teams can use ChatGPT in their work. ChatGPT can assist with the writing of press releases, speeches, email campaigns, social media posts, and other forms of written communication. The post below was not written by a human being.

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Crisis Management Crisis Exercises Training 170

Onclusive

NOVEMBER 29, 2023

Actionable Insights for Brand Reputation Management Managing a corporate brand’s reputation has become increasingly challenging for PR pros in today’s interconnected business landscape. The pervasive influence of digital media, social, and the 24/7 news cycle has accelerated the speed at which information spreads.

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Reputation Brand Branding Crisis Management 195

Onclusive

NOVEMBER 29, 2023

Actionable Insights for Brand Reputation Management Managing a corporate brand’s reputation has become increasingly challenging for PR pros in today’s interconnected business landscape. The pervasive influence of digital media, social, and the 24/7 news cycle has accelerated the speed at which information spreads.

Reputation 195

Reputation Brand Branding Crisis Management 195

Cision

DECEMBER 4, 2017

Social media offers unique marketing and PR opportunities. As much as social media followers love to praise your brand, they won’t hesitate to criticize your actions if they have a good reason. One negative comment can attract thousands of tweets and reactions, turning that single comment into a full-blown PR crisis.

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Crisis Brand Branding How To 271

Melissa Agnes

JANUARY 12, 2015

Nothing has changed except the location of this blog. Once melissaagnes.com was launched, I decided that I wanted my blog to be located here, rather than on Agnes + Day. For a multitude of reasons, but most importantly, because it better aligns with my goals as a crisis management speaker.

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Crisis Blogging Crisis Management Social Media 113

Melissa Agnes

OCTOBER 26, 2014

Welcome to episode #021 of The Crisis Intelligence Podcast, with Melissa Agnes and Jonathan Bernstein. Jonathan Bernstein is a veteran crisis management professional with 30 years of experience and first-hand lessons behind him. The internet’s impact on risk and crisis management. It’s a fun listen.

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Crisis Management Crisis Media Training LinkedIn 100

Melissa Agnes

JUNE 10, 2014

Crisis and issues management is an increasingly important topic for organizations today and there are so many interesting people and organizations out there doing it right. Agnes + Day is excited to introduce The Crisis Intelligence Podcast! Listen to the latest episodes of The Crisis Intelligence Podcast.

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Crisis Crisis Communications Crisis Management Big Data 244

5W PR

OCTOBER 10, 2023

In today’s digital age, social media has become an integral part of our daily lives. Why is social media so attractive to consumers? Social media platforms have captured the hearts and minds of billions of people worldwide. Social media platforms have captured the hearts and minds of billions of people worldwide.

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Social Media Consumer Media Crisis Management 88

Melissa Agnes

AUGUST 13, 2014

It worries me when crisis communication professionals are still advising their clients to avoid social media in a crisis. This blog post isn’t meant to pick on anyone, it’s meant to take one professional’s point of view and rebut it with my own. Fear will be your downfall, not social media.

Social Media 252

Social Media Crisis Crisis Management Crisis Communications 252

Melissa Agnes

SEPTEMBER 9, 2014

Let me paint you a picture: It’s early morning and your social media monitors catch wind that Twitter is beginning to populate with tweets against your organization. While your team gets to the route of the problem, the clock continues to tick and the news of the crisis continues to spread. Sound like a nightmare?

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Crisis Crisis Management Engineering Exercises 222

Melissa Agnes

DECEMBER 14, 2014

Welcome to episode #028 of The Crisis Intelligence Podcast, with Melissa Agnes and Brigitte Stock. When this happens, the task of successfully managing the crisis becomes even more of a challenge. How social media impacts the need for cross-cultural communications in managing crises today. Running time: 1:03:03.

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Crisis Communications Crisis Management Crisis Communications 210

NewsWhip

MAY 26, 2020

Clyde Group does a fair amount of crisis work. Before we used Spike, we’d often see clients wanting to respond or react to a negative blog or an ugly social post. How the media is covering their industry. Success metrics can be a sensitive topic in times of crisis. What competitors are doing that is working well.

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Groups Crisis Management Crisis Public Affairs 78

Prohibition

DECEMBER 9, 2021

In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough. How to prepare and fix a PR crisis. Create a written crisis plan.

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Crisis Crisis Management Reputation Crisis Communications 62

Presspage

MARCH 2, 2021

A whopping 7 out of 10 business leaders say to have experienced at least one crisis between 2014 and 2019 ( PWC ). After 2020, most businesses will be well aware that a crisis, whatever its nature, is just a natural part of running a company in an extremely interconnected, hyper-informed world.

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Crisis Software Crisis Management Crisis Communications 148

Melissa Agnes

OCTOBER 19, 2014

Welcome to episode #020 of The Crisis Intelligence Podcast, with Melissa Agnes and Bill Boyd. As the Ebola crisis continues to make waves in the United States and around the world, the CDC, government, hospitals and countless others are being looked to to lead the public through this epidemic. The second is Fearbola. Get connected!

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Crisis Government Crisis Communications Crisis Management 248

Prohibition

JANUARY 14, 2022

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

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Crisis How To Crisis Management Crisis Communications 62

Remote PR Jobs

JANUARY 30, 2024

As organizations strive to establish positive reputations, engage with their target audiences, and navigate the ever-changing media landscape, skilled PR professionals are in high demand. In addition, PR professionals often collaborate with journalists and media outlets to secure coverage for their clients or organizations.

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Crisis Management Analytics Creativity Reputation 130

Melissa Agnes

MAY 16, 2015

Welcome to episode #049 of The Crisis Intelligence Podcast, with Melissa Agnes, Karen Freberg and Kristin Saling. They recently conducted a research study to determine the characteristics and attributes that make a good crisis communication message on social media. Subscribe to The Crisis Intelligence Podcast!

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Crisis Crisis Management Crisis Communications Study 162

Melissa Agnes

FEBRUARY 19, 2015

But what does this mean for your crisis management? I’ve always advised my clients and blog readers that it’s important to make sure your online presence is as secure as possible prior to experiencing a crisis. It’s one thing to have high rankings when all is good and it’s business as usual.

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Google Crisis Crisis Management Crisis Communications 165

Bianchi Biz Blog

APRIL 29, 2024

Joanne Chan, founder and managing director at LBS Communications The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

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Marketing Local Crisis Management Internal 92

Cision

JUNE 8, 2015

The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Social media adds an overwhelming complexity to crisis communication. Meet the needs of the media and remain accessible. Want to handle a crisis smoothly?

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Crisis Communications Social Media Crisis Communications 120

NewsWhip

DECEMBER 15, 2021

Spoiler warning: This blog contains details from the HBO series “And Just Like That.”. Not to worry – two days later and Peloton is delivering a masterclass in crisis management, as its response ad is now bigger than the initial incident. . Media and public interest to the “And Just Like That” Peloton incident.

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Crisis Instagram Crisis Management Viral 78

Melissa Agnes

APRIL 11, 2015

Welcome to episode #045 of The Crisis Intelligence Podcast, with Melissa Agnes and Curtis Midkiff. The American Red Cross is known for their amazing, life saving emergency management and humanitarian work. What has always fascinated me are their extreme capabilities in the use of social media for real-time emergency management.

Social Media 174

Social Media Crisis Management Crisis Media 174

Melissa Agnes

AUGUST 14, 2014

I’m always interested in seeing what’s being studied in universities these days, as well as the academic’s approach to the theoretical side of crisis communication, and so this day of observation and interaction was very fascinating for me. In terms of the crisis communication research.

Crisis Communications 251

Crisis Communications Crisis Communications Case Study 251

Onclusive

AUGUST 30, 2023

In this blog, we’ll outline clear tactics you can implement to build brand value by building stronger brand awareness, protecting your brand, and increasing your brand reputation. Whether it’s social media, advertising campaigns, or customer service interactions, the brand’s voice, tone, and messaging should remain cohesive.

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Brand Branding How To Reputation 195

Onclusive

DECEMBER 28, 2021

As a data science company, Onclusive is known for our unique and unexpected insights from comprehensive media monitoring and PR Attribution. How do you use data and measurement to inform and shape your earned media strategy? Using data and measurement for earned media strategy is a topic we’re always interested in exploring.

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Industry Crisis Management Measurement Data 221

Melissa Agnes

SEPTEMBER 4, 2020

Investing in your professional online reputation is an important Crisis Ready strategy—and ReputationDefender has launched a service to help make this process easy for you. When it comes to online reputation management, ReputationDefender is the oldest and one of the most reputable players in this space. Who is ReputationDefender?

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Brand Branding Reputation Crisis 234

Melissa Agnes

JANUARY 25, 2015

Welcome to episode #034 of The Crisis Intelligence Podcast, with Melissa Agnes and Tom Iovino. As a Public Information Officer (PIO) or spokesperson for an organization, dedicating time to developing real, authentic relationships with reporters is an essential part of, not just your job, but your crisis preparedness.

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Media Relations Crisis Media Crisis Management 100

Cision

MARCH 1, 2016

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” So we may be in “crisis” far more often than we are in crisis.

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Crisis Crisis Communications Journalism YouTube 120

PR News

FEBRUARY 7, 2018

director, risk & crisis communications practice at Hill+Knowlton Strategies, has a favorite aphorism about crisis management: “If you treat a bad day like a crisis, you’ll turn it into one. And if you treat a crisis like a bad day, you’ll make it worse.” Crisis or Bad Day for Mark Zuckerberg?

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Crisis Facebook Crisis Management Crisis Communications 88