Waxing UnLyrical

SEPTEMBER 12, 2012

I often write, both for Waxing UnLyrical and for my own blog , about passion and creativity, and I am constantly urging my undergrad PR students at Curry College as well as my graduate-level Organizational and Professional Communication students at Regis College to “think outside the box”… to be curious.

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Waxing UnLyrical

APRIL 8, 2016

Creativity begets attention, which begets influence. That was part of the reason I was hired in 2006, along with two other extremely talented and creative PR professionals; to make over the organization’s PR function. Part of this creative momentum resulted in the first-ever “ASPCA Day” on April 10, 2007.

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Sword and the Script

DECEMBER 20, 2022

Marketing turns to creative to stand out from the clutter . The pendulum has swung too far and at the expense of creativity in marketing. That’s all going to change in next year because creative work is the essence of differentiation and a key driver of revenue and profit. Local news and indy journalism more trusted. “I

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Cision

MAY 9, 2016

A media bank is now an expected aspect of a press release. The easiest way to identify these are with the public domain designation (Creative Commons calls this license CC0 ) or with the CC-BY (+SA or +ND) licenses. One of the first places that you may want to start looking for new images is (1) Creative Commons Search.

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Sword and the Script

DECEMBER 10, 2019

One-person companies no longer rely solely on their own Facebook page, but on a clever mix of press work and content that they place on their social media channels and websites. The high touch of creativity, big ideas and market smarts will reign over tech and hacks; we’ll all look to see what comes next after content.”.

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Stephen Waddington

MARCH 15, 2021

You do need the storytelling, relationship building, creative and analytical skills. Facebook, has introduced a raft of changes over the last year in a move to rid its platforms of hate, but progress is slow. This is a question I am often asked. First off I don’t think you need a degree in PR or comms to work in the industry.

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Waxing UnLyrical

DECEMBER 9, 2010

Instead of taking 7 hours, it took 3 hours to shoot because we had remembered every locale and shot. Aim high in creativity, but keep in mind the limitations of your tools and skills throughout the process. A good video camera is definitely important, but don’t break the bank for one. And of course, it worked. pts Settings.

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PR Fuel

OCTOBER 30, 2018

or “Share this email marketing list on Facebook!” If they’re already on Facebook, they most likely won’t take the time to truly check out your site (see above). Facebook lets you build a page on your profile for an Email Signup, so take advantage of it. For example, if you say “Sign up for my email newsletter through Twitter!”

Communications 40

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Stephen Waddington

MAY 12, 2019

I dropped in from my pocket somewhere between our local Metro station and the centre of Newcastle late on Sunday evening. Social media posts on Facebook and Twitter travelled around the world and back on Bank Holiday Monday. Sarah contacted local jewellers and pawnbrokers throughout the North East on Tuesday morning.

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Waxing UnLyrical

APRIL 2, 2016

No Twitter, no Facebook, no YouTube, no Blab, no Snapchat… none of it. Element #2: Creativity. I love this quote from William Plomer , the South African-born writer: “Creativity is the power to connect the seemingly unconnected.” ” Creativity in the Social PR Context. Creativity: Example.

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Masters in Communications

FEBRUARY 12, 2022

Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time. It is not known whether such creative works were disseminated widely as it is unclear how literate non-Elite Egyptians were. Mass communication aims to meet these needs.

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