Cision
NOVEMBER 21, 2017
Recent studies by Forrester suggest that 40 percent of consumers in both the B2B and B2C space have a high willingness and ability to shift current spends. Understand the Present – Where is your brand now? Will these still be present in the next five years? Listen to Increase Customer Spend. Empowered customers are on the move.
Cision
NOVEMBER 28, 2017
Paid media marketing can be tracked through marketing technology platforms like Marketo, and attributed to quantifiable metrics like shopping cart conversions (B2C) and lead generation (B2B). The future is built on a foundation already in use in the present, and for the past century, by the PR industry — building influencer lists.
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Beyond PR
MARCH 6, 2018
Practiced by virtually all B2B and B2C organizations, content has quickly evolved into one of marketing’s staples. Every year, the Content Marketing Institute publishes research surrounding the state of content marketing for B2B and B2C organizations. Content Marketing is no Longer a Shiny New Object. percent close rate.
wiredPRworks
JANUARY 3, 2020
2020 LinkedIn B2B and B2C Business Development Consulting and Sales Team Training. Digital Printing Company. Two meetings will take place: a background interview to assess social media marketing goals and a presentation with results and recommendations to take the recommendations to the next level. Timeframe: 3-4 weeks.
wiredPRworks
JANUARY 3, 2020
2020 LinkedIn B2B and B2C Business Development Consulting and Sales Team Training. Digital Printing Company. Two meetings will take place: a background interview to assess social media marketing goals and a presentation with results and recommendations to take the recommendations to the next level. Timeframe: 3-4 weeks.
Sword and the Script
DECEMBER 5, 2017
Finally, there are some that have been actually able to sell subscriptions to print magazines they publish (Lifetime Fitness). It was basically an extended webinar that rebroadcast recorded sessions presented by industry influencers, albeit it came with some interesting nuances.
PR 20/20
OCTOBER 12, 2017
They had a simple goal for one of the races: to deliver a printed guide to exiting fans with the race results immediately following the race. As soon as the race was over, they quickly printed the results on the Heidelberg and distributed the magazines to attendees as they were leaving the race — an astounding feat done in almost record time.
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