PR 20/20

JUNE 25, 2019

The future of marketing is more intelligent and more human. And it’s not just B2C. Storytelling with the Cognitive Content Hub™. Since then, we've used strategic storytelling to grow the Institute into an industry-leading brand. We've created 400+ content assets to help the industry understand, pilot, and scale AI.

Marketing 52

Marketing Storytelling Technology Community 52

Contently - Strategy

OCTOBER 15, 2021

Great content marketing has the power to do that. Today’s audiences come across so much mediocre content that looks and sounds the same. Lately, innovative marketing teams have been thinking beyond the standard blog post. We love email,” GE’s Chief Storyteller told us. “It After evaluating over 6.9

B2B 85

B2B Content Marketing Trends Marketing 85

Sword and the Script

DECEMBER 26, 2023

Second, there is no order of merit to the presentation of these predictions. Marketing investment was redirected towards demand generation (content marketing, paid media) as startups looked for deal flow. It’s not working anymore because more tech companies are chasing fewer in-market buyers.

Writing 194

Writing Communications Marketing B2B 194

Sword and the Script

DECEMBER 20, 2022

be the year that some SaaS vendor figures out how to manage and market B2B influencer marketing at scale. There are several platforms out there to simplify and manage B2C influencer marketing, such as Paladin, Heepsy, HypeAuditor, and InBeat. Brad Marley , Yelram Media Chief Storyteller, Yelram Media.

Marketing 190

Marketing Content Marketing Data Social Media 190

Contently - Strategy

NOVEMBER 8, 2023

Content marketers today navigate a dynamic environment where the interplay of creativity and strategy profoundly shapes how brands engage with their audiences. Amidst this ever-shifting terrain, selecting the perfect content format mix has emerged as a distinctive challenge—especially as next-gen mediums enter the scene.

B2C 52

B2C Case Study B2B Content Marketing 52

Prohibition

NOVEMBER 21, 2022

The run up to Christmas is a key marketing period for most brands, but especially fashion brands. As people frantically look to find outfits for Christmas parties and festive get-togethers, or the perfect present to gift their family or friends, it’s crucial for fashion brands to try and cut through the noise.

Fashion 71

Fashion B2C Community Storytelling 71

Contently - Strategy

OCTOBER 15, 2020

At the time, we knew it wasn’t the best course on SEO or content marketing or email marketing,” the company wrote in a recent e-book. But what [the] Inbound Marketing [course] did do well was combine all of those strategies into a framework that really spoke to SMB marketers.”

B2B 145

B2B Trends Video Course 145

Contently - Strategy

MAY 10, 2024

In content marketing, becoming a thought leader involves more than just sharing information. Video content, and its ability to share ideas, innovations, and solutions in an engaging way has made it a valuable tool for organizations looking to stand out from competitors.

Leadership 96

Leadership Video B2C Interviews 96

MaccaPR

MARCH 2, 2017

Don’t miss Buffer podcasts (which range from video marketing and Snapchat strategy to the storytelling secrets of National Geographic Travel) and its case studies, such as: “ How I Grew My Traffic By Almost 50% In Just 30 Days Using Twitter.”. Simple SEO Tool Hacks for Digital Marketers ”. Content and Inbound Marketing Blogs.

Blogging 48

Blogging Marketing YouTube Content Marketing 48

Beyond PR

DECEMBER 5, 2017

That’s where your content marketing efforts come into to play. On top of crafting compelling content, the most prominent challenge is driving engagement from targeted audiences. According to HubSpot’s 2017 State of Inbound, the top challenge marketing faces is generating more traffic and leads. That’s a lot.

Infographics 72

Infographics Case Study Video Survey 72

Marketwired

FEBRUARY 23, 2016

To grab the attention of your target audience (which could be B2B or B2C, and in any industry) you need to make your message super compelling in order to stand out from the noise and clutter. Iris PR Software presents a solution to this challenge. Never before has there been such an array of DIY tools to do that. Iris PR Software.

Tools 125

Tools Analytics Software B2C 125