B2C Consumer Marketing Viral 
Prohibition
MAY 5, 2023
In a nutshell, what reactive PR actually means is being reactive to the ever-changing news agenda and hottest viral trends. So this means if you act quickly enough, you’ll be at the forefront of the viral conversation, and that means exposing your brand to potentially millions of people.
Prohibition
JUNE 27, 2023
However, as the platform continues to grow and its user base skews towards the younger generation, luxury brands are starting to recognise the potential of TikTok as a marketing tool to connect with their target audience. million users in 2021. gucci Visit the temporary exhibition in Milan open until Sunday June 18 at 6 p.m.
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Shift Communications
JANUARY 12, 2018
From a B2C public relations perspective, here are two trends that stand out as attention-worthy: integration across the board and the ability to take a stand. We need to integrate consumer clients into trending conversations, valuable insights into our pitches and data into how we’re benchmarking best practices and measuring success.
5W PR
JANUARY 25, 2022
When most people think about brand-building campaigns, viral videos, and PR stunts , they tend to think about the examples from businesses in the B2C industry. Nevertheless, the core purchasing beliefs are the same with both types of audiences – consumers prefer to spend money with brands that they trust and like.
ImPRessions - Crenshaw Communications
SEPTEMBER 21, 2020
What started out as a Snapchat-like platform for younger generations of social media influencers and general users for sharing video snippets has grown into an essential platform for marketing and advertising. TikTok is a powerful brand marketing platform. Why TikTok? billion views through user generated content (UGC) on the platform.
Prohibition
SEPTEMBER 13, 2022
Influencer Marketing on TikTok. Influencer marketing is an important part of any brands social media strategy, it’s a great way for brands to connect with their target audience and impact any purchasing decisions through an authentic brand voice. Short form videos are becoming increasingly important to a brand’s marketing strategy.
Prohibition
JANUARY 31, 2023
As a PR or marketer, you’ve probably come across social listening tools or you might have even delved into the world yourself. This could be a quick-fire press release or an annual market report to use as a lead magnet. Get in touch today to find out how we could help you.
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