Shift Communications
DECEMBER 18, 2015
This is exactly what we do in PR as we approach programs for new clients and new product launches. Each product launch you promote in your career will be a learning experience and will help prepare you for the next one. CES, the baby boom of product launches, is just around the corner. Denise Bertrand.
ImPRessions - Crenshaw Communications
DECEMBER 4, 2018
Filling PR agency positions is harder than in the past, when press relationships, networking ability, and writing chops were all that mattered. Specialized agencies have specialized needs. Take my agency; we focus on tech PR, with a particular focus in B2B technology. How would you support a product launch for [insert client]?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
ImPRessions - Crenshaw Communications
FEBRUARY 4, 2021
For a fee, any organization can upload their press release to a newswire service that distributes it directly to news organizations, much like the original news agencies like Associated Press fed reports to newspapers in the early days of electronic journalism. Their cost range is well within $300 for the packages offered.
ImPRessions - Crenshaw Communications
JANUARY 3, 2019
If a PR team or agency doesn’t work in collaboration with marketing, it may be spinning its wheels — or worse, working in opposition to company business objectives. It may be tempting to think that a great PR program is the magic ingredient for a critical product launch or the sole solution to a decline in brand reputation.
ImPRessions - Crenshaw Communications
MAY 31, 2016
The more important set of contacts, at least among agency professionals, may be the client types who remain loyal to a PR professional even as they change careers. A successful campaign is often a collaboration – requiring relationship skills like any other – and a top PR agency executive needs to be able to sell ideas.
Bianchi Biz Blog
AUGUST 17, 2023
Your company needs to be deciding, nay finalizing , what big announcements, product launches, unveilings, etc. Try to network with your peers, with communications professionals and PR agency teams who have logged experience at CES to get some insight. We have a booth booked!” it will be making at the show … yes, right now.
Shift Communications
JULY 15, 2015
Personally, I transitioned into PR after studying journalism—a seamless move, especially since the skills I developed writing for the university newspaper (Go Hilltoppers!) The post 3 Lessons for First-Time Managers appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Sara Crumley.
Expert insights. Personalized for you.
60 
Let's personalize your content