Waxing UnLyrical

DECEMBER 14, 2016

Employee advocacy can help you make that possible. All that’s necessary to run an effective PR campaign via employee advocacy is strategic PR content, a comprehensive employee advocacy guide , and a reliable employee advocacy platform. What does “employee advocacy” mean anyway?

Employee 40

Employee Measurement Social Media Product Launch 40

Waxing UnLyrical

FEBRUARY 24, 2016

In fact, I used Snapchat for the first time this semester to not only showcase what I am doing in my classes, but also to document, share, and collaborate with my students and fellow PR professors on projects and assignments. Customer Service. There are other agencies that are doing this on Snapchat ; check them out.

Customer Service 40

Customer Service Employee Internal International 40

Stephen Waddington

DECEMBER 30, 2019

Gender diversity in PR is an issue as old as the industry itself Gender issues in the PR industry are well documented. It is firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees. Mental health is cited as one of the top issues impacting the profession. What we do 5.

Government 103

Government Education Print Ethics 103

Prohibition

JANUARY 7, 2022

Without a documented plan, how would you handle a crisis? Further, the same study found that customers who have had a bad experience with a product or service are significantly less loyal than those that haven’t. Handle them quickly by taking remedial actions like counselling or putting the employee on probation.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Waxing UnLyrical

MAY 2, 2013

Some of the best sources for finding keywords and phrases are the people who interact with your customers on a daily basis. Whether those are sales people, account managers, customer service, or retail workers, they are the people who are continually interacting with your customers.

Blogging 111

Blogging SEO Web Google 111

5W PR

APRIL 9, 2024

This document serves as a guide, outlining the course of action during a crisis. It should be tailored to the specific sector and company, addressing potential threats like data breaches, service interruptions, security glitches, or bad press. Remember, a crisis management blueprint is a dynamic document.

Crisis Management 78

Crisis Management B2B Crisis Company 78

Sword and the Script

NOVEMBER 5, 2019

This PR tech sum loses the jargon and boils these announcements down to the basics – with links to the source documents for those interested in learning more. Talkwalker has introduced a new feature it’s calling Customer Data +. And now, here’s this month’s PR technology summary…. 1) Talkwalker lets you run your data through their AI.

Internal 63

Internal International Data Media 63

Prohibition

DECEMBER 17, 2021

It is the art of managing crises and communicating with relevant parties in a company such as customers, employees, the public, investors or the press. Crisis communication is intended to bring together a wide range of audiences, including but not limited to: Employees. Prevent panic and make employees feel safe.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

5W PR

JULY 15, 2020

In fact, a creative media kit that showcases the brand’s personality, is much more likely to be successful than a simple set of documents. Statistics on the brand, including date launched, headquarters, employee count, customers served, etc. Evolution and History of Media Kits. In March 2020, digital newsroom designer pr.co

How To 176

How To Media Guidelines Pitching 176

PR 20/20

DECEMBER 20, 2018

If your business cores (lifecycle stage, average sales cycle, revenue goals) are not aligned with your marketing cores (annual budget, number of marketing employees, marketing goals), you can expect misaligned expectations. What’s our customer service like? If we gain more business, will customer service rates suffer?

Marketing 57

Marketing Customer Service Technology Strategy 57

Buzzstream

FEBRUARY 9, 2024

For example, if the company is restructuring its internal management structure in a way that only affects employees, it’s likely not newsworthy. If they bring in a new VP of Sales to focus on customer relationships, that is newsworthy.” We recommend using someone on the PR team, whether internal or with an external agency.

Examples 62

Examples Product Launch Data Report 62

Stephen Waddington

NOVEMBER 19, 2017

I shared a first draft of this article as a Google Document via Twitter; with MA PR students at Newcastle University; and with colleagues at Ketchum on an international webinar. Bots have been developed to help with customer service, support and sales. Action: Read widely and consume a variety of media. With more than 1.3

Publicity 164

Publicity Ethics Data Community 164